Sources — Complete Reference Glossary

Peer-reviewed papers, arXiv preprints and academic publications cited in the AI Atlas technical depth sections.

• academic.oup.com academic.oup.com/mind/article/LIX/236/433/986238 Used on: /ai-atlas/history
• arxiv.org arxiv.org/abs/1706.03762 Used on: /ai-atlas/glossary/ · /ai-atlas/history · /ai-atlas/start-here
• arxiv.org arxiv.org/abs/1810.04805 Used on: /ai-atlas/history
• arxiv.org arxiv.org/abs/2001.08361 Used on: /ai-atlas/start-here
• arxiv.org arxiv.org/abs/2005.14165 Used on: /ai-atlas/history · /ai-atlas/start-here
• arxiv.org arxiv.org/abs/2103.00020 Used on: /ai-atlas/glossary/ · /ai-atlas/tools/midjourney
• arxiv.org arxiv.org/abs/2106.09685 Used on: /ai-atlas/specialist-tools/coding/github-copilot/ · /ai-atlas/tools/llama
• arxiv.org arxiv.org/abs/2112.10752 Used on: /ai-atlas/specialist-tools/images-design/stable-diffusion/ · /ai-atlas/tools/midjourney
• arxiv.org arxiv.org/abs/2203.02155 Used on: /ai-atlas/history · /ai-atlas/start-here · /ai-atlas/tools/chatgpt
• arxiv.org arxiv.org/abs/2203.15556 Used on: /ai-atlas/glossary/
• arxiv.org arxiv.org/abs/2212.08073 Used on: /ai-atlas/glossary/ · /ai-atlas/start-here · /ai-atlas/tools/claude
• arxiv.org arxiv.org/abs/2302.13971 Used on: /ai-atlas/tools/llama
• arxiv.org arxiv.org/abs/2303.08774 Used on: /ai-atlas/tools/chatgpt
• arxiv.org arxiv.org/abs/2305.14314 Used on: /ai-atlas/tools/llama
• arxiv.org arxiv.org/abs/2307.09288 Used on: /ai-atlas/tools/llama
• arxiv.org arxiv.org/abs/2310.06825 Used on: /ai-atlas/tools/mistral
• arxiv.org arxiv.org/abs/2312.11805 Used on: /ai-atlas/tools/gemini/
• arxiv.org arxiv.org/abs/2401.04088 Used on: /ai-atlas/tools/mistral
• arxiv.org arxiv.org/abs/2403.05530 Used on: /ai-atlas/tools/gemini/
• arxiv.org arxiv.org/abs/2407.21783 Used on: /ai-atlas/tools/llama
• dl.acm.org dl.acm.org/doi/10.1145/503104.503110 Used on: /codex/seo/search-intent/
• facebookincubator.github.io facebookincubator.github.io/GeoLift/ Used on: /codex/learn/expert/advanced-attribution-modelling/
• onlinelibrary.wiley.com onlinelibrary.wiley.com/doi/10.1002/asi.20912 Used on: /codex/seo/search-intent/
• proceedings.neurips.cc proceedings.neurips.cc/paper_files/paper/2012/file/c399862d3b9d6b76c8436e924a68c45b-Paper.pdf Used on: /ai-atlas/history
• transformer-circuits.pub transformer-circuits.pub Used on: /ai-atlas/tools/claude
• transformer-circuits.pub transformer-circuits.pub/2021/framework/index.html Used on: /ai-atlas/tools/claude
• transformer-circuits.pub transformer-circuits.pub/2023/monosemanticity/index.html Used on: /ai-atlas/tools/claude
• nature.com www.nature.com/articles/323533a0 Used on: /ai-atlas/history
• usenix.org www.usenix.org/conference/usenixatc14/technical-sessions/presentation/kohavi Used on: /codex/case-studies/booking-com-ab-testing/

Official government bodies, data protection authorities and regulatory frameworks. All freely accessible public resources.

• crtc.gc.ca crtc.gc.ca/eng/internet/anti.htm Used on: /codex/email-marketing/can-spam-gdpr-ccpa-compliance/
• digital-strategy.ec.europa.eu digital-strategy.ec.europa.eu/en/policies/regulatory-framework-ai Used on: /ai-atlas/use-cases/video/
• edpb.europa.eu edpb.europa.eu/our-work-tools/documents/public-consultations/2020/guidelines-052020-consent-under-regulation_en Used on: /codex/analytics-cro/privacy-first-analytics/
• gdpr.eu gdpr.eu/ Used on: /codex/history/history-of-digital-marketing/ · /codex/history/history-of-privacy-regulation/
• gdpr.eu gdpr.eu/email-encryption/ Used on: /codex/email-marketing/email-marketing-history/ · /codex/email-marketing/email-personalisation/ · /codex/email-marketing/email-segmentation/ · /codex/email-marketing/workflow-automation/
• gdpr.eu gdpr.eu/opt-in-consent/ Used on: /codex/email-marketing/drip-campaigns/ · /codex/email-marketing/list-building-strategies/
• ico.org.uk ico.org.uk/for-organisations/direct-marketing-and-privacy-and-electronic-communications/ Used on: /codex/email-marketing/ab-testing-email/ · /codex/email-marketing/abandoned-cart-emails/ · /codex/email-marketing/drip-campaigns/ · /codex/email-marketing/email-personalisation/ · /codex/email-marketing/email-segmentation/ +6 more
• ico.org.uk ico.org.uk/for-organisations/direct-marketing-and-privacy-and-electronic-communications/direct-marketing-guidance/electronic-and-telephone-marketing/what-are-the-rules-for-electronic-mail-marketing/ Used on: /codex/history/history-of-email-marketing/
• ico.org.uk ico.org.uk/for-organisations/direct-marketing-and-privacy-and-electronic-communications/guide-to-pecr/cookies-and-similar-technologies/ Used on: /codex/analytics-cro/privacy-first-analytics/
• ico.org.uk ico.org.uk/for-organisations/direct-marketing-and-privacy-and-electronic-communications/guide-to-pecr/electronic-and-telephone-marketing/email-and-text-marketing/ Used on: /codex/email-marketing/can-spam-gdpr-ccpa-compliance/ · /codex/email-marketing/list-building-strategies/ · /codex/email-marketing/transactional-emails/ · /codex/email-marketing/unsubscribe-best-practices/
• ico.org.uk ico.org.uk/for-organisations/direct-marketing-and-privacy-in-marketing/ Used on: /codex/affiliate-marketing/affiliate-compliance-regulation/
• ico.org.uk ico.org.uk/for-organisations/direct-marketing-and-privacy-in-marketing/email-marketing/ Used on: /codex/learn/beginner/email-marketing-for-beginners/
• ico.org.uk ico.org.uk/for-organisations/uk-gdpr-guidance-and-resources/ Used on: /codex/history/history-of-privacy-regulation/
• ico.org.uk ico.org.uk/for-organisations/uk-gdpr-guidance-and-resources/childrens-information/ Used on: /ai-atlas/for-you/parents/
• oag.ca.gov oag.ca.gov/privacy/ccpa Used on: /codex/affiliate-marketing/affiliate-compliance-regulation/ · /codex/email-marketing/can-spam-gdpr-ccpa-compliance/
• asa.org.uk www.asa.org.uk/codes-and-rulings/advertising-codes/non-broadcast-code.html Used on: /codex/affiliate-marketing/affiliate-compliance-regulation/
• ftc.gov www.ftc.gov/business-guidance/privacy-security/privacy/mobile-privacy-disclosures Used on: /codex/affiliate-marketing/affiliate-tracking-attribution/
• ftc.gov www.ftc.gov/business-guidance/resources/can-spam-act-compliance-guide-business Used on: /codex/history/history-of-email-marketing/
• ftc.gov www.ftc.gov/business-guidance/resources/ftc-endorsement-guides-what-people-are-asking Used on: /codex/email-marketing/promotional-campaigns/
• ftc.gov www.ftc.gov/business-guidance/resources/ftcs-endorsement-guides-what-people-are-asking Used on: /codex/affiliate-marketing/affiliate-compliance-regulation/ · /codex/affiliate-marketing/affiliate-marketing-fundamentals/ · /codex/affiliate-marketing/affiliate-seo-content/ · /codex/affiliate-marketing/running-affiliate-programme/
• ftc.gov www.ftc.gov/business-guidance/resources/can-spam-act-compliance-guide-business Used on: /codex/email-marketing/ab-testing-email/ · /codex/email-marketing/abandoned-cart-emails/ · /codex/email-marketing/can-spam-gdpr-ccpa-compliance/ · /codex/email-marketing/drip-campaigns/ · /codex/email-marketing/email-analytics-metrics/ +12 more
• gov.uk www.gov.uk/cma-cases/online-hotel-booking Used on: /codex/case-studies/booking-com-ab-testing/
• gov.uk www.gov.uk/data-protection Used on: /codex/learn/beginner/email-marketing-for-beginners/
• gov.uk www.gov.uk/government/publications/generative-artificial-intelligence-in-education Used on: /ai-atlas/for-you/teachers/
• gov.uk www.gov.uk/set-up-business Used on: /codex/learn/beginner/building-your-first-marketing-plan/
• ofcom.org.uk www.ofcom.org.uk/research-and-data/internet-and-on-demand-research/news-media/news-consumption Used on: /codex/learn/beginner/social-media-basics/
• ofcom.org.uk www.ofcom.org.uk/research-and-data/telecoms-research/data-downloads Used on: /codex/learn/beginner/what-is-digital-marketing/
• sba.gov www.sba.gov/counseling/launch-your-business/#business-structure Used on: /codex/business-strategy/go-to-market-strategy/
• sba.gov www.sba.gov/counseling/manage-your-business/#manage-your-finances Used on: /codex/business-strategy/customer-acquisition-cost/
• sba.gov www.sba.gov/counseling/plan-your-business/#market-research Used on: /codex/business-strategy/startup-marketing-fundamentals/
• sec.gov www.sec.gov/cgi-bin/browse-edgar?action=getcompany&CIK=0001559720&type=S-1 Used on: /codex/case-studies/airbnb-seo-content-strategy/
• sec.gov www.sec.gov/cgi-bin/browse-edgar?action=getcompany&CIK=0001679788&type=S-1 Used on: /codex/case-studies/slack-b2b-product-led-growth/

Universities, research institutes and educational accreditation bodies cited across guides.

• faculty.wharton.upenn.edu faculty.wharton.upenn.edu/wp-content/uploads/2012/04/Fader_hardie_mksc05.pdf Used on: /codex/ecommerce/customer-lifetime-value-ecommerce/
• spiegel.medill.northwestern.edu spiegel.medill.northwestern.edu/how-online-reviews-influence-sales/ Used on: /codex/ecommerce/product-page-optimisation/
• unesdoc.unesco.org unesdoc.unesco.org/ark:/48223/pf0000386693 Used on: /ai-atlas/for-you/teachers/
• exp-platform.com www.exp-platform.com/Documents/2013%20controlledExperimentsAtScale.pdf Used on: /codex/learn/expert/advanced-cro-experimentation/
• isc.hbs.edu www.isc.hbs.edu/strategy/business-strategy/Pages/the-five-forces.aspx Used on: /codex/business-strategy/competitive-analysis-framework/
• isc.hbs.edu www.isc.hbs.edu/strategy/business-strategy/Pages/what-is-strategy.aspx Used on: /codex/business-strategy/brand-positioning-strategy/
• qaa.ac.uk www.qaa.ac.uk/the-quality-code/advice-and-guidance/academic-integrity Used on: /ai-atlas/for-you/students/

Google's own developer documentation, support pages, research publications and Think with Google marketing insights.

• ads.google.com ads.google.com/aw/keywordplanner Used on: /codex/tools-resources/seo-research-tools/
• ads.google.com ads.google.com/intl/en_uk/home/resources/articles/quality-score-playbook/ Used on: /codex/case-studies/google-adwords-quality-score-case/
• ai.google ai.google/ Used on: /ai-atlas/specialist-tools/research-knowledge/notebooklm/
• ai.google.dev ai.google.dev Used on: /ai-atlas/tools/gemini/
• ai.google.dev ai.google.dev/gemini-api/docs Used on: /ai-atlas/tools/gemini/
• analytics.google.com analytics.google.com/ Used on: /codex/content-marketing/content-audit-gap-analysis/ · /codex/content-marketing/content-calendar-planning/ · /codex/content-marketing/content-refresh-strategy/ · /codex/content-marketing/content-repurposing/ · /codex/social-media/social-media-analytics/
• analytics.google.com analytics.google.com/analytics/academy/ Used on: /codex/learn/beginner/building-your-first-marketing-plan/ · /codex/learn/beginner/understanding-analytics/ · /codex/learn/beginner/what-is-digital-marketing/
• analytics.google.com analytics.google.com/analytics/web/ Used on: /codex/analytics-cro/business-metrics-kpis/ · /codex/content-marketing/content-strategy-framework/
• blog.google blog.google/ Used on: /codex/history/history-of-digital-marketing/
• blog.google blog.google/products/ads-commerce/ Used on: /codex/history/history-of-paid-advertising/
• blog.google blog.google/products/search/generative-ai-google-search-may-2024/ Used on: /codex/seo/serp-features/
• blog.google blog.google/products/search/hummingbird/ Used on: /codex/seo/algorithm/hummingbird-rankbrain/
• blog.google blog.google/products/search/introducing-mum/ Used on: /codex/seo/algorithm/bert-mum/
• blog.google blog.google/products/search/our-latest-quality-improvements-search/ Used on: /codex/seo/ranking-factors/
• blog.google blog.google/products/search/search-language-understanding-bert/ Used on: /codex/seo/algorithm/bert-mum/ · /codex/seo/ranking-factors/ · /codex/seo/search-intent/
• blog.google blog.google/technology/google-deepmind/google-gemini-ai-update-december-2024/ Used on: /ai-atlas/tools/gemini/
• cloud.google.com cloud.google.com/products/gemini-enterprise-agent-platform Used on: /ai-atlas/tools/gemini-workspace
• www.youtube.com www.youtube.com/channel/UCkRfArvrzheW2E7b6SVT7vQ Used on: /codex/content-marketing/video-content-marketing/ · /codex/history/history-of-content-marketing/ · /codex/social-media/youtube-organic-strategy/ · /codex/social-media/youtube-shorts-strategy/
• developers.google.com developers.google.com/analytics/devguides/collection/ga4/ Used on: /codex/analytics-cro/ab-testing-methodology/ · /codex/analytics-cro/cro-metrics-measurement/ · /codex/analytics-cro/form-optimisation/
• developers.google.com developers.google.com/analytics/devguides/collection/ga4/ecommerce Used on: /codex/analytics-cro/ga4-events-conversions/
• developers.google.com developers.google.com/analytics/devguides/reporting/data/v1 Used on: /codex/tools-resources/google-analytics-tools/
• developers.google.com developers.google.com/gmail/markup/overview Used on: /codex/email-marketing/email-personalisation/ · /codex/email-marketing/welcome-series/
• developers.google.com support.google.com/analytics/answer/12979939 Used on: /codex/analytics-cro/cro-framework/
• developers.google.com developers.google.com/search/blog Used on: /codex/history/google-algorithm-history/ · /codex/seo/algorithm/core-updates/
• developers.google.com googleblog.blogspot.com/2011/02/finding-more-high-quality-sites-in.html Used on: /codex/seo/algorithm/panda/
• developers.google.com developers.google.com/search/blog/2016/09/penguin-is-now-part-of-our-core Used on: /codex/seo/algorithm/penguin/ · /codex/seo/off-page/anchor-text-strategy/ · /codex/seo/off-page/link-building-strategies/
• developers.google.com developers.google.com/search/blog/2016/11/mobile-first-indexing Used on: /codex/seo/mobile-first-indexing/
• developers.google.com developers.google.com/search/blog/2019/09/evolving-nofollow-new-ways-to-identify Used on: /codex/seo/off-page/backlink-fundamentals/
• developers.google.com developers.google.com/search/blog/2020/05/evaluating-page-experience Used on: /codex/seo/core-web-vitals/ · /codex/seo/ranking-factors/
• developers.google.com developers.google.com/search/blog/2022/08/helpful-content-update Used on: /codex/seo/algorithm/google-algorithm-updates-timeline/ · /codex/seo/algorithm/helpful-content-update/
• developers.google.com developers.google.com/search/blog/2022/12/google-raters-guidelines-e-e-a-t Used on: /codex/history/history-of-seo/
• developers.google.com developers.google.com/search/blog/2023/10/mobile-first-is-here Used on: /codex/seo/mobile-first-indexing/
• developers.google.com developers.google.com/search/blog/2024/03/core-update-spam-policies Used on: /codex/seo/algorithm/google-algorithm-updates-timeline/ · /codex/seo/algorithm/helpful-content-update/
• developers.google.com developers.google.com/search/docs Used on: https://www.clarigital.com/seo/how-google-search-works/
• developers.google.com developers.google.com/search/docs/essentials/spam-policies Used on: /codex/affiliate-marketing/affiliate-seo-content/
• developers.google.com developers.google.com/search/docs/appearance/structured-data/breadcrumb Used on: /codex/seo/on-page/internal-linking/
• developers.google.com developers.google.com/search/docs/appearance/featured-snippets Used on: /codex/seo/on-page/featured-snippet-optimisation/ · /codex/seo/on-page/header-tags/ · /codex/seo/on-page/keyword-research/ · /codex/seo/serp-features/ · /codex/tools-resources/seo-research-tools/
• developers.google.com developers.google.com/search/docs/appearance/google-discover Used on: /codex/seo/on-page/featured-snippet-optimisation/ · /codex/seo/on-page/header-tags/ · /codex/seo/on-page/keyword-clustering/
• developers.google.com developers.google.com/search/docs/appearance/google-images Used on: /codex/seo/on-page/image-optimisation/ · /codex/seo/serp-features/
• developers.google.com developers.google.com/search/docs/appearance/snippet Used on: /codex/content-marketing/blog-post-best-practices/
• developers.google.com developers.google.com/search/docs/appearance/ranking-systems-guide Used on: /codex/content-marketing/topic-clusters-pillar-pages/
• developers.google.com developers.google.com/search/docs/appearance/sitelinks Used on: /codex/content-marketing/long-form-content-guide/
• developers.google.com developers.google.com/search/docs/appearance/snippet Used on: /codex/seo/on-page/featured-snippet-optimisation/ · /codex/seo/on-page/title-tags-meta/
• developers.google.com developers.google.com/search/docs/appearance/structured-data/article Used on: /codex/content-marketing/content-seo-integration/
• developers.google.com developers.google.com/search/docs/appearance/structured-data/image-license-metadata Used on: /codex/seo/on-page/image-optimisation/
• developers.google.com developers.google.com/search/docs/appearance/structured-data/intro-structured-data Used on: /codex/seo/algorithm/hummingbird-rankbrain/ · /codex/seo/serp-features/ · /codex/seo/technical/schema-markup/
• developers.google.com developers.google.com/search/docs/appearance/structured-data/product Used on: /codex/ecommerce/ecommerce-seo/ · /codex/ecommerce/product-page-optimisation/
• developers.google.com developers.google.com/search/docs/appearance/structured-data/review-snippet Used on: /codex/analytics-cro/trust-signals-social-proof/
• developers.google.com developers.google.com/search/docs/appearance/structured-data/sd-policies Used on: /codex/seo/technical/schema-markup/
• developers.google.com developers.google.com/search/docs/appearance/structured-data/search-gallery Used on: /codex/seo/technical/schema-markup/
• developers.google.com developers.google.com/search/docs/appearance/title-link Used on: /codex/content-marketing/blog-post-best-practices/ · /codex/content-marketing/content-seo-integration/ · /codex/seo/on-page/title-tags-meta/
• developers.google.com developers.google.com/search/docs/appearance/video Used on: /codex/content-marketing/video-content-marketing/
• developers.google.com developers.google.com/search/docs/crawling-indexing/block-indexing Used on: /codex/seo/crawlability-indexation/
• developers.google.com developers.google.com/search/docs/crawling-indexing/canonicalization Used on: /codex/seo/crawlability-indexation/
• developers.google.com developers.google.com/search/docs/crawling-indexing/consolidate-duplicate-urls Used on: /codex/content-marketing/content-audit-gap-analysis/ · /codex/content-marketing/content-distribution-strategy/ · /codex/content-marketing/content-repurposing/ · /codex/ecommerce/ecommerce-seo/
• developers.google.com developers.google.com/search/docs/crawling-indexing/googlebot Used on: /codex/seo/technical/log-file-analysis/
• developers.google.com developers.google.com/search/docs/crawling-indexing/javascript/dynamic-rendering Used on: /codex/seo/technical/javascript-seo/
• developers.google.com developers.google.com/search/docs/crawling-indexing/javascript/javascript-seo-basics Used on: /codex/learn/expert/advanced-seo-technical-audit/ · /codex/seo/technical/javascript-seo/ · /codex/seo/technical/ssr-vs-csr/
• developers.google.com developers.google.com/search/docs/crawling-indexing/links-crawlable Used on: /codex/content-marketing/topic-clusters-pillar-pages/ · /codex/seo/off-page/anchor-text-strategy/ · /codex/seo/off-page/backlink-fundamentals/ · /codex/seo/on-page/internal-linking/
• developers.google.com developers.google.com/search/docs/crawling-indexing/mobile/mobile-sites-mobile-first-indexing Used on: /codex/seo/mobile-first-indexing/
• developers.google.com developers.google.com/search/docs/crawling-indexing/overview-google-crawlers Used on: /codex/seo/crawlability-indexation/
• developers.google.com developers.google.com/search/docs/crawling-indexing/robots/create-robots-txt Used on: /codex/tools-resources/cms-platforms-overview/
• developers.google.com developers.google.com/search/docs/crawling-indexing/robots/intro Used on: /codex/seo/crawlability-indexation/ · /codex/seo/technical/log-file-analysis/ · /codex/seo/technical/xml-sitemaps-robots-txt/
• developers.google.com developers.google.com/search/docs/crawling-indexing/robots-meta-tag Used on: /codex/seo/technical/xml-sitemaps-robots-txt/
• developers.google.com developers.google.com/search/docs/crawling-indexing/sitemaps/build-sitemap Used on: /codex/content-marketing/content-refresh-strategy/
• developers.google.com developers.google.com/search/docs/crawling-indexing/sitemaps/overview Used on: /codex/seo/crawlability-indexation/ · /codex/seo/technical/xml-sitemaps-robots-txt/
• developers.google.com developers.google.com/search/docs/essentials/spam-policies Used on: /codex/seo/on-page/content-length-depth/ · /codex/seo/on-page/ymyl/
• developers.google.com developers.google.com/search/docs/essentials/spam-policies#link-spam Used on: /codex/seo/algorithm/penguin/ · /codex/seo/off-page/anchor-text-strategy/ · /codex/seo/off-page/backlink-fundamentals/ · /codex/seo/off-page/link-building-strategies/
• developers.google.com developers.google.com/search/docs/fundamentals/creating-helpful-content Used on: /codex/content-marketing/blog-post-best-practices/ · /codex/content-marketing/content-audit-gap-analysis/ · /codex/content-marketing/content-calendar-planning/ · /codex/content-marketing/content-distribution-strategy/ · /codex/content-marketing/content-refresh-strategy/ +15 more
• developers.google.com developers.google.com/search/docs/fundamentals/how-search-works Used on: /codex/history/google-algorithm-history/ · /codex/learn/beginner/how-search-engines-work/ · /codex/learn/beginner/what-is-digital-marketing/ · /codex/seo/algorithm/bert-mum/ · /codex/seo/algorithm/hummingbird-rankbrain/ +3 more
• developers.google.com developers.google.com/search/docs/fundamentals/seo-starter-guide Used on: /codex/case-studies/zendesk-brand-search-campaign/ · /codex/content-marketing/content-calendar-planning/ · /codex/content-marketing/content-strategy-framework/ · /codex/ecommerce/ecommerce-seo/ · /codex/learn/beginner/building-your-first-marketing-plan/ +5 more
• developers.google.com developers.google.com/search/docs/specialty/international/localized-versions Used on: /codex/learn/expert/advanced-seo-technical-audit/
• developers.google.com developers.google.com/search/docs/specialty/international/managing-multi-regional-sites Used on: /codex/seo/technical/hreflang/
• developers.google.com developers.google.com/search/updates/core-updates Used on: /codex/seo/algorithm/core-updates/ · /codex/seo/algorithm/google-algorithm-updates-timeline/ · /codex/seo/algorithm/panda/
• developers.google.com developers.google.com/search/docs/appearance/ranking-systems-guide Used on: /codex/seo/algorithm/core-updates/ · /codex/seo/algorithm/google-algorithm-updates-timeline/ · /codex/seo/algorithm/helpful-content-update/ · /codex/seo/algorithm/panda/ · /codex/seo/on-page/content-length-depth/ +2 more
• developers.google.com status.search.google.com/products/rGHU1u87FJnkP6W2GwMi/history Used on: /codex/history/google-algorithm-history/ · /codex/history/history-of-seo/
• developers.google.com developers.google.com/tag-platform/security/guides/consent Used on: /codex/analytics-cro/ga4-setup-configuration/ · /codex/analytics-cro/privacy-first-analytics/
• developers.google.com developers.google.com/tag-platform/tag-manager/datalayer Used on: /codex/analytics-cro/google-tag-manager/
• developers.google.com developers.google.com/web/tools/chrome-user-experience-report/ Used on: /codex/ecommerce/ecommerce-conversion-rate-optimisation/
• developers.google.com developer.chrome.com/docs/lighthouse/overview Used on: /codex/tools-resources/core-web-vitals-tools/
• gemini.google.com gemini.google.com Used on: /ai-atlas/tools/gemini/
• notebooklm.google.com notebooklm.google.com Used on: /ai-atlas/specialist-tools/research-knowledge/notebooklm/ · /ai-atlas/tools/gemini-workspace
• notebooklm.google.com notebooklm.google.com/about Used on: /ai-atlas/tools/gemini-workspace
• pagespeed.web.dev pagespeed.web.dev/ Used on: /codex/analytics-cro/cro-metrics-measurement/ · /codex/analytics-cro/landing-page-optimisation/ · /codex/content-marketing/content-seo-integration/ · /codex/content-marketing/long-form-content-guide/ · /codex/learn/beginner/seo-for-beginners/ +1 more
• research.google research.google/pubs/bert-pre-training-of-deep-bidirectional-transformers-for-language-understanding/ Used on: /codex/seo/algorithm/bert-mum/
• research.google research.google/pubs/pub38355/ Used on: /codex/learn/expert/advanced-attribution-modelling/
• research.google research.google/pubs/the-pagerank-citation-ranking-bringing-order-to-the-web/ Used on: /codex/seo/fundamentals/pagerank-explained/ · /codex/seo/off-page/anchor-text-strategy/ · /codex/seo/off-page/backlink-fundamentals/
• rework.withgoogle.com rework.withgoogle.com/intl/en/guides/following-the-data-the-research-behind-great-managers Used on: /codex/learn/expert/building-marketing-team-from-scratch/
• search.google.com search.google.com/search-console/about Used on: /codex/content-marketing/blog-post-best-practices/ · /codex/content-marketing/content-audit-gap-analysis/ · /codex/content-marketing/content-calendar-planning/ · /codex/content-marketing/content-distribution-strategy/ · /codex/content-marketing/content-refresh-strategy/ +7 more
• support.google.com support.google.com/admanager/ Used on: /codex/programmatic/supply-side-platforms/
• support.google.com support.google.com/analytics/ Used on: /codex/learn/beginner/content-marketing-basics/
• support.google.com support.google.com/analytics/answer/10075209 Used on: /codex/analytics-cro/ga4-events-conversions/
• support.google.com support.google.com/analytics/answer/10445879 Used on: /codex/analytics-cro/ga4-reports-exploration/
• support.google.com support.google.com/analytics/answer/9317498 Used on: /codex/analytics-cro/cohort-funnel-analysis/ · /codex/analytics-cro/ga4-reports-exploration/
• support.google.com support.google.com/analytics/answer/10596866 Used on: /codex/analytics-cro/attribution-modelling/ · /codex/ecommerce/ecommerce-marketing-fundamentals/ · /codex/learn/expert/advanced-attribution-modelling/
• support.google.com support.google.com/analytics/answer/12229021 Used on: /codex/analytics-cro/ga4-events-conversions/
• support.google.com support.google.com/analytics/answer/7667196 Used on: /codex/analytics-cro/ga4-setup-configuration/
• support.google.com support.google.com/analytics/answer/9143382 Used on: /codex/analytics-cro/business-metrics-kpis/
• support.google.com support.google.com/analytics/answer/9216061 Used on: /codex/analytics-cro/ga4-setup-configuration/
• support.google.com support.google.com/analytics/answer/9267568 Used on: /codex/ecommerce/ecommerce-conversion-rate-optimisation/ · /codex/learn/beginner/understanding-analytics/
• support.google.com support.google.com/analytics/answer/9304153 Used on: /codex/analytics-cro/ga4-setup-configuration/ · /codex/learn/beginner/understanding-analytics/ · /codex/tools-resources/google-analytics-tools/
• support.google.com support.google.com/analytics/answer/9670133 Used on: /codex/analytics-cro/cohort-funnel-analysis/
• support.google.com support.google.com/analytics/answer/9327974 Used on: /codex/analytics-cro/ab-testing-methodology/ · /codex/analytics-cro/cohort-funnel-analysis/ · /codex/analytics-cro/cro-framework/ · /codex/analytics-cro/cro-metrics-measurement/ · /codex/analytics-cro/ga4-reports-exploration/ +3 more
• support.google.com support.google.com/analytics/answer/9322688 Used on: /codex/analytics-cro/ga4-events-conversions/ · /codex/sem/google-ads/advanced/google-ads-ga4-integration/
• support.google.com support.google.com/analytics/answer/7579450 Used on: /codex/analytics-cro/cohort-funnel-analysis/ · /codex/analytics-cro/cro-framework/ · /codex/analytics-cro/cro-metrics-measurement/ · /codex/analytics-cro/ga4-reports-exploration/ · /codex/analytics-cro/heatmaps-session-recording/ +1 more
• support.google.com support.google.com/analytics/answer/9379420 Used on: /codex/sem/google-ads/advanced/google-ads-ga4-integration/
• support.google.com support.google.com/analytics/answer/9823238 Used on: /codex/tools-resources/google-analytics-tools/
• support.google.com support.google.com/analytics/answer/9846734 Used on: /codex/analytics-cro/business-metrics-kpis/
• support.google.com support.google.com/business/answer/2911778 Used on: /codex/learn/beginner/seo-for-beginners/
• support.google.com support.google.com/business/answer/7091 Used on: /codex/seo/serp-features/
• support.google.com support.google.com/displayvideo/ Used on: /codex/programmatic/demand-side-platforms/
• support.google.com support.google.com/google-ads/answer/12159290 Used on: /codex/sem/google-ads/keyword-matching-types/
• support.google.com support.google.com/google-ads/answer/9888656 Used on: /codex/sem/google-ads/advanced/conversion-tracking/
• support.google.com support.google.com/google-ads/answer/7065882 Used on: /codex/sem/google-ads/bidding-strategies/
• support.google.com support.google.com/google-ads/answer/10724817 Used on: /codex/sem/google-ads/google-ads-history/ · /codex/sem/google-ads/shopping/performance-max/
• support.google.com support.google.com/google-ads/answer/10724748 Used on: /codex/sem/google-ads/shopping/performance-max/
• support.google.com support.google.com/google-ads/answer/14530785 Used on: /codex/sem/google-ads/shopping/performance-max/
• support.google.com support.google.com/google-ads/answer/1704410 Used on: /codex/sem/google-ads/how-auction-works/ · /codex/sem/google-ads/overview/
• support.google.com support.google.com/google-ads/answer/1704424 Used on: /codex/case-studies/google-adwords-quality-score-case/ · /codex/content-marketing/content-distribution-strategy/ · /codex/content-marketing/web-copywriting-best-practices/
• support.google.com support.google.com/google-ads/answer/1722047 Used on: /codex/sem/google-ads/ad-rank-formula/ · /codex/sem/google-ads/google-ads-history/ · /codex/sem/google-ads/quality-score-deep-dive/
• support.google.com support.google.com/google-ads/answer/1722054 Used on: /codex/learn/beginner/your-first-google-ads-campaign/ · /codex/sem/google-ads/advanced/conversion-tracking/
• support.google.com support.google.com/google-ads/answer/1722066 Used on: /codex/sem/google-ads/search-campaign-setup/
• support.google.com support.google.com/google-ads/answer/3095550 Used on: /codex/sem/google-ads/advanced/google-ads-ga4-integration/
• support.google.com support.google.com/google-ads/answer/176108 Used on: /codex/sem/google-ads/display/responsive-display-ads/
• support.google.com support.google.com/google-ads/answer/2375418 Used on: /codex/history/history-of-paid-advertising/
• support.google.com support.google.com/google-ads/answer/2375438 Used on: /codex/sem/google-ads/ad-extensions/
• support.google.com support.google.com/google-ads/answer/2375454 Used on: /codex/sem/google-ads/bidding-strategies/
• support.google.com support.google.com/google-ads/answer/2375464 Used on: /codex/sem/google-ads/youtube/youtube-ad-formats/
• support.google.com support.google.com/google-ads/answer/2375499 Used on: /codex/learn/beginner/your-first-google-ads-campaign/ · /codex/sem/google-ads/ad-extensions/ · /codex/sem/google-ads/ad-rank-formula/
• support.google.com support.google.com/google-ads/answer/2404190 Used on: /codex/sem/google-ads/display/display-network-fundamentals/
• support.google.com support.google.com/google-ads/answer/2404191 Used on: /codex/sem/google-ads/display/display-network-fundamentals/
• support.google.com support.google.com/google-ads/answer/9342105 Used on: /codex/sem/google-ads/keyword-matching-types/
• support.google.com support.google.com/google-ads/answer/2453972 Used on: /codex/sem/google-ads/negative-keywords/
• support.google.com support.google.com/google-ads/answer/2453978 Used on: /codex/sem/google-ads/search-campaign-setup/
• support.google.com support.google.com/google-ads/answer/2453986 Used on: /codex/sem/google-ads/quality-score-deep-dive/
• support.google.com support.google.com/google-ads/answer/2454000 Used on: /codex/sem/google-ads/display/remarketing/
• support.google.com support.google.com/google-ads/answer/2454010 Used on: /codex/case-studies/google-adwords-quality-score-case/
• support.google.com support.google.com/google-ads/answer/2454022 Used on: /codex/sem/google-ads/shopping/shopping-campaign-structure/
• support.google.com support.google.com/google-ads/answer/2454041 Used on: /codex/sem/google-ads/ad-extensions/
• support.google.com support.google.com/google-ads/answer/2454071 Used on: /codex/sem/google-ads/overview/
• support.google.com support.google.com/google-ads/answer/2454017 Used on: /codex/sem/google-ads/youtube/youtube-audience-targeting/
• support.google.com support.google.com/google-ads/answer/2471188 Used on: /codex/sem/google-ads/ad-rank-formula/ · /codex/sem/google-ads/how-auction-works/
• support.google.com support.google.com/google-ads/answer/2472708 Used on: /codex/sem/google-ads/keyword-matching-types/ · /codex/sem/google-ads/negative-keywords/
• support.google.com support.google.com/google-ads/answer/2472739 Used on: /codex/analytics-cro/business-metrics-kpis/
• support.google.com support.google.com/google-ads/answer/6297 Used on: /codex/sem/google-ads/how-auction-works/
• support.google.com support.google.com/google-ads/answer/2497836 Used on: /codex/sem/google-ads/keyword-matching-types/
• support.google.com support.google.com/google-ads/answer/2497941 Used on: /codex/sem/google-ads/display/display-audiences/
• support.google.com support.google.com/google-ads/answer/6275296 Used on: /codex/sem/google-ads/shopping/shopping-campaign-structure/
• support.google.com support.google.com/youtube/answer/3063482 Used on: /codex/sem/google-ads/youtube/youtube-audience-targeting/
• support.google.com support.google.com/google-ads/answer/6275317 Used on: /codex/sem/google-ads/shopping/shopping-campaign-structure/
• support.google.com support.google.com/google-ads/answer/2579754 Used on: /codex/learn/expert/competitive-intelligence-advanced/ · /codex/sem/google-ads/how-auction-works/
• support.google.com support.google.com/google-ads/answer/2470108 Used on: /codex/sem/google-ads/display/display-network-fundamentals/
• support.google.com support.google.com/google-ads/answer/2701222 Used on: /codex/sem/google-ads/display/remarketing/
• support.google.com support.google.com/google-ads/answer/3103357 Used on: /codex/sem/google-ads/display/remarketing/
• support.google.com support.google.com/google-ads/answer/7065415 Used on: /codex/sem/google-ads/ad-extensions/
• support.google.com support.google.com/google-ads/answer/6095821 Used on: /codex/learn/beginner/your-first-google-ads-campaign/
• support.google.com support.google.com/google-ads/answer/2470108 Used on: /codex/sem/google-ads/youtube/youtube-audience-targeting/
• support.google.com support.google.com/google-ads/answer/6154846 Used on: /codex/sem/google-ads/search-campaign-setup/
• support.google.com support.google.com/google-ads/answer/6167110 Used on: /codex/sem/google-ads/ad-copy-best-practices/
• support.google.com support.google.com/google-ads/answer/6167118 Used on: /codex/case-studies/google-adwords-quality-score-case/ · /codex/sem/google-ads/ad-rank-formula/ · /codex/sem/google-ads/overview/ · /codex/sem/google-ads/quality-score-deep-dive/
• support.google.com support.google.com/google-ads/answer/6227565 Used on: /codex/learn/beginner/building-your-first-marketing-plan/ · /codex/learn/beginner/your-first-google-ads-campaign/
• support.google.com support.google.com/google-ads/answer/6247380 Used on: /codex/sem/google-ads/advanced/conversion-tracking/
• support.google.com support.google.com/google-ads/answer/12764663 Used on: /codex/sem/google-ads/display/display-network-fundamentals/
• support.google.com support.google.com/google-ads/answer/6268632 Used on: /codex/business-strategy/customer-acquisition-cost/ · /codex/sem/google-ads/bidding-strategies/
• support.google.com support.google.com/google-ads/answer/6268637 Used on: /codex/sem/google-ads/bidding-strategies/
• support.google.com support.google.com/google-ads/answer/13151406 Used on: /codex/sem/google-ads/display/display-audiences/
• support.google.com support.google.com/google-ads/answer/6308 Used on: /codex/business-strategy/marketing-budget-allocation/
• support.google.com support.google.com/google-ads/answer/7449003 Used on: /codex/sem/google-ads/negative-keywords/
• support.google.com support.google.com/google-ads/answer/9028765 Used on: /codex/sem/google-ads/google-ads-history/
• support.google.com support.google.com/google-ads/answer/6379332 Used on: /codex/sem/google-ads/display/remarketing/
• support.google.com support.google.com/google-ads/answer/6363750 Used on: /codex/sem/google-ads/display/responsive-display-ads/
• support.google.com support.google.com/google-ads/answer/7337243 Used on: /codex/seo/on-page/keyword-research/
• support.google.com support.google.com/google-ads/answer/7501826 Used on: /codex/sem/google-ads/ad-copy-best-practices/
• support.google.com support.google.com/google-ads/answer/6227733 Used on: /codex/sem/google-ads/youtube/youtube-ad-formats/
• support.google.com support.google.com/google-ads/answer/9805516 Used on: /codex/sem/google-ads/display/display-audiences/
• support.google.com support.google.com/google-ads/answer/6055025 Used on: /codex/sem/google-ads/youtube/youtube-ad-formats/
• support.google.com support.google.com/google-ads/answer/7684791 Used on: /codex/sem/google-ads/ad-copy-best-practices/
• support.google.com support.google.com/google-ads/answer/10724817 Used on: /codex/sem/google-ads/shopping/shopping-campaign-structure/
• support.google.com support.google.com/google-ads/answer/10724817 Used on: /codex/ecommerce/ecommerce-paid-acquisition/
• support.google.com support.google.com/google-ads/answer/2567043 Used on: /codex/sem/google-ads/overview/
• support.google.com support.google.com/google-ads/answer/9805516 Used on: /codex/sem/google-ads/youtube/youtube-audience-targeting/
• support.google.com support.google.com/google-ads/answer/10632359 Used on: /codex/sem/google-ads/advanced/google-ads-ga4-integration/
• support.google.com support.google.com/google-ads/answer/10518330 Used on: /codex/sem/google-ads/advanced/conversion-tracking/
• support.google.com support.google.com/google-ads/answer/9921843 Used on: /codex/sem/google-ads/ad-copy-best-practices/ · /codex/sem/google-ads/display/responsive-display-ads/
• support.google.com docs.cloud.google.com/looker/docs/studio/quick-start-guide Used on: /codex/tools-resources/google-analytics-tools/
• support.google.com support.google.com/mail/answer/81126 Used on: /codex/ecommerce/ecommerce-email-marketing/ · /codex/email-marketing/ab-testing-email/ · /codex/email-marketing/abandoned-cart-emails/ · /codex/email-marketing/authentication-spf-dkim-dmarc/ · /codex/email-marketing/drip-campaigns/ +15 more
• support.google.com support.google.com/merchants/answer/188494 Used on: /codex/sem/google-ads/shopping/product-feed-optimisation/
• support.google.com support.google.com/merchants/answer/188924 Used on: /codex/sem/google-ads/shopping/merchant-center-setup/
• support.google.com support.google.com/merchants/answer/12577710 Used on: /codex/sem/google-ads/shopping/merchant-center-setup/
• support.google.com support.google.com/merchants/answer/6324350 Used on: /codex/sem/google-ads/shopping/product-feed-optimisation/
• support.google.com support.google.com/merchants/answer/6324415 Used on: /codex/sem/google-ads/shopping/product-feed-optimisation/
• support.google.com support.google.com/merchants/answer/6324473 Used on: /codex/sem/google-ads/shopping/product-feed-optimisation/
• support.google.com support.google.com/merchants/answer/7052112 Used on: /codex/ecommerce/ecommerce-paid-acquisition/ · /codex/sem/google-ads/shopping/merchant-center-setup/
• support.google.com support.google.com/merchants/answer/13889434 Used on: /codex/seo/serp-features/
• support.google.com support.google.com/tagmanager/answer/6103696 Used on: /codex/analytics-cro/google-tag-manager/
• support.google.com support.google.com/tagmanager/answer/6106716 Used on: /codex/analytics-cro/google-tag-manager/
• support.google.com developers.google.com/search/docs/crawling-indexing/sitemaps/overview Used on: /codex/tools-resources/google-search-console-guide/
• support.google.com support.google.com/webmasters/answer/2648487 Used on: /codex/seo/algorithm/penguin/
• support.google.com developers.google.com/search/docs/essentials/spam-policies Used on: /codex/seo/off-page/link-building-strategies/
• support.google.com support.google.com/webmasters/answer/7576553 Used on: /codex/tools-resources/google-search-console-guide/ · /codex/tools-resources/seo-research-tools/
• support.google.com support.google.com/webmasters/answer/9012289 Used on: /codex/ecommerce/ecommerce-seo/ · /codex/seo/algorithm/core-updates/ · /codex/seo/on-page/content-length-depth/ · /codex/seo/on-page/featured-snippet-optimisation/ · /codex/seo/on-page/keyword-clustering/ +2 more
• support.google.com support.google.com/webmasters/answer/9044175 Used on: /codex/seo/algorithm/penguin/
• support.google.com support.google.com/webmasters/answer/9049606 Used on: /codex/seo/on-page/internal-linking/ · /codex/seo/technical/log-file-analysis/
• support.google.com support.google.com/webmasters/answer/9128668 Used on: /codex/tools-resources/google-search-console-guide/
• support.google.com support.google.com/webmasters/answer/9205520 Used on: /codex/analytics-cro/landing-page-optimisation/ · /codex/tools-resources/google-search-console-guide/
• support.google.com support.google.com/webmasters Used on: /codex/learn/beginner/how-search-engines-work/
• support.google.com support.google.com/youtube/answer/10059070 Used on: /codex/social-media/youtube-shorts-strategy/
• support.google.com support.google.com/youtube/answer/141805 Used on: /codex/social-media/youtube-organic-strategy/
• support.google.com support.google.com/youtube/answer/72851 Used on: /codex/content-marketing/content-repurposing/ · /codex/content-marketing/video-content-marketing/
• support.google.com support.google.com/youtube/answer/72857 Used on: /codex/social-media/youtube-shorts-strategy/
• support.google.com support.google.com/youtube/answer/9002587 Used on: /codex/social-media/social-media-analytics/
• support.google.com support.google.com/youtube/answer/9884579 Used on: /codex/content-marketing/video-content-marketing/ · /codex/social-media/youtube-organic-strategy/
• support.google.com support.google.com/youtube/answer/16089387 Used on: /codex/social-media/youtube-organic-strategy/ · /codex/social-media/youtube-shorts-strategy/
• trends.google.com trends.google.com/ Used on: /codex/tools-resources/seo-research-tools/
• web.dev web.dev/articles/browser-level-image-lazy-loading Used on: /codex/seo/on-page/image-optimisation/ · /codex/seo/technical/page-speed/
• web.dev web.dev/articles/cls Used on: /codex/seo/core-web-vitals/ · /codex/seo/technical/cls-optimisation/
• web.dev web.dev/articles/cls-web-tooling Used on: /codex/seo/technical/cls-optimisation/
• web.dev web.dev/articles/dom-size-and-interactivity Used on: /codex/seo/technical/inp-optimisation/
• web.dev web.dev/articles/fast Used on: /codex/seo/technical/page-speed/
• web.dev web.dev/articles/fetch-priority Used on: /codex/seo/technical/lcp-optimisation/
• web.dev web.dev/articles/font-best-practices Used on: /codex/seo/technical/cls-optimisation/ · /codex/seo/technical/lcp-optimisation/
• web.dev web.dev/articles/http-cache Used on: /codex/seo/technical/ttfb/
• web.dev web.dev/articles/inp Used on: /codex/seo/core-web-vitals/ · /codex/seo/technical/inp-optimisation/
• web.dev web.dev/articles/lcp Used on: /codex/seo/core-web-vitals/ · /codex/seo/technical/lcp-optimisation/
• web.dev web.dev/articles/long-tasks-devtools Used on: /codex/seo/technical/inp-optimisation/
• web.dev web.dev/articles/optimize-cls Used on: /codex/seo/technical/cls-optimisation/
• web.dev web.dev/articles/optimize-inp Used on: /codex/seo/technical/inp-optimisation/
• web.dev web.dev/articles/optimize-lcp Used on: /codex/seo/technical/lcp-optimisation/
• web.dev web.dev/articles/optimize-long-tasks Used on: /codex/seo/technical/inp-optimisation/
• web.dev web.dev/articles/optimize-ttfb Used on: /codex/seo/technical/ttfb/
• web.dev web.dev/articles/preload-responsive-images Used on: /codex/seo/technical/lcp-optimisation/
• web.dev web.dev/articles/rendering-on-the-web Used on: /codex/seo/technical/javascript-seo/ · /codex/seo/technical/ssr-vs-csr/
• web.dev developer.chrome.com/docs/lighthouse/performance/third-party-facades Used on: /codex/seo/technical/inp-optimisation/
• web.dev web.dev/articles/ttfb Used on: /codex/seo/technical/ttfb/
• web.dev web.dev/articles/vitals Used on: /codex/seo/core-web-vitals/
• web.dev web.dev/articles/vitals-spa-faq Used on: /codex/seo/technical/ssr-vs-csr/
• web.dev web.dev/explore/learn-core-web-vitals Used on: https://www.clarigital.com/seo/how-google-search-works/
• web.dev web.dev/lcp/ Used on: /codex/tools-resources/core-web-vitals-tools/
• web.dev web.dev/vitals/ Used on: /codex/learn/expert/advanced-seo-technical-audit/
• workspace.google.com workspace.google.com Used on: /ai-atlas/specialist-tools/research-knowledge/notebooklm/
• workspace.google.com workspace.google.com/products/gemini/ Used on: /ai-atlas/tools/gemini-workspace
• workspace.google.com workspace.google.com/security/ Used on: /ai-atlas/tools/gemini-workspace
• thinkwithgoogle.com www.thinkwithgoogle.com/consumer-insights/consumer-trends/zmot-micro-moments/ Used on: /codex/business-strategy/marketing-funnel-frameworks/
• thinkwithgoogle.com www.thinkwithgoogle.com/intl/en-gb/marketing-strategies/data-and-measurement/ Used on: /codex/business-strategy/marketing-budget-allocation/
• thinkwithgoogle.com www.thinkwithgoogle.com/marketing-strategies/ Used on: /codex/business-strategy/marketing-team-structure/
• thinkwithgoogle.com www.thinkwithgoogle.com/marketing-strategies//articles/competitive-intelligence Used on: /codex/learn/expert/competitive-intelligence-advanced/
• thinkwithgoogle.com www.thinkwithgoogle.com/marketing-strategies/app-and-mobile/channel-marketing-strategies/ Used on: /codex/business-strategy/channel-mix-strategy/
• thinkwithgoogle.com www.thinkwithgoogle.com/marketing-strategies/app-and-mobile/mobile-site-speed-sales-revenue/ Used on: /codex/ecommerce/ecommerce-paid-acquisition/
• thinkwithgoogle.com www.thinkwithgoogle.com/marketing-strategies/data-and-measurement/build-resilient-marketing-strategy/ Used on: /codex/business-strategy/channel-mix-strategy/
• thinkwithgoogle.com www.thinkwithgoogle.com/marketing-strategies/data-and-measurement/marketing-mix-modeling/ Used on: /codex/business-strategy/marketing-budget-allocation/ · /codex/learn/expert/marketing-mix-modelling/

Official documentation, developer resources and newsroom publications from Meta (Facebook, Instagram) and TikTok.

• about.fb.com about.fb.com/news/ Used on: /codex/history/history-of-digital-marketing/ · /codex/history/history-of-paid-advertising/ · /codex/history/history-of-social-media/
• about.fb.com about.fb.com/news/2018/01/news-feed-fyi-bringing-people-closer-together/ Used on: /codex/social-media/facebook-algorithm/
• about.instagram.com about.instagram.com/ Used on: /codex/social-media/instagram-content-strategy/ · /codex/social-media/instagram-reels-strategy/
• about.instagram.com about.instagram.com/blog/announcements/ Used on: /codex/history/history-of-social-media/
• about.instagram.com about.instagram.com/blog/announcements/shedding-more-light-on-how-instagram-works Used on: /codex/social-media/instagram-algorithm/ · /codex/social-media/instagram-content-strategy/ · /codex/social-media/instagram-reels-strategy/
• ads.tiktok.com ads.tiktok.com/business/creativecenter/ Used on: /codex/social-media/tiktok-content-strategy/
• ads.tiktok.com ads.tiktok.com/help/ Used on: /codex/learn/beginner/paid-ads-explained/
• ai.meta.com ai.meta.com/blog/llama-4-multimodal-intelligence/ Used on: /ai-atlas/tools/llama
• ai.meta.com ai.meta.com/llama/ Used on: /ai-atlas/tools/llama
• business.facebook.com business.facebook.com/ Used on: /codex/social-media/facebook-algorithm/ · /codex/social-media/social-media-analytics/ · /codex/tools-resources/social-media-scheduling-tools/
• creators.instagram.com creators.instagram.com/ Used on: /codex/social-media/instagram-algorithm/ · /codex/social-media/instagram-content-strategy/ · /codex/social-media/instagram-reels-strategy/
• developers.facebook.com developers.facebook.com/docs/instagram-api/ Used on: /codex/tools-resources/social-media-scheduling-tools/
• developers.facebook.com developers.facebook.com/docs/marketing-api/conversions-api Used on: /codex/paid-advertising/facebook-instagram/conversions-api-setup/ · /codex/paid-advertising/facebook-instagram/privacy-changes-impact/
• developers.facebook.com developers.facebook.com/docs/marketing-api/conversions-api/parameters Used on: /codex/paid-advertising/facebook-instagram/conversions-api-setup/
• developers.facebook.com developers.facebook.com/docs/marketing-api/dynamic-product-ads Used on: /codex/paid-advertising/facebook-instagram/dynamic-product-ads/
• developers.facebook.com developers.facebook.com/docs/marketing-api/reporting Used on: /codex/paid-advertising/facebook-instagram/meta-ads-reporting/
• developers.facebook.com developers.facebook.com/docs/meta-pixel Used on: /codex/paid-advertising/facebook-instagram/meta-pixel-implementation/
• developers.facebook.com developers.facebook.com/docs/meta-pixel/reference Used on: /codex/paid-advertising/facebook-instagram/meta-pixel-implementation/
• developers.tiktok.com developers.tiktok.com/ Used on: /codex/tools-resources/social-media-scheduling-tools/
• help.instagram.com help.instagram.com/ Used on: /codex/social-media/instagram-algorithm/ · /codex/social-media/instagram-content-strategy/
• help.instagram.com help.instagram.com/270447946897513 Used on: /codex/learn/beginner/social-media-basics/
• help.instagram.com help.instagram.com/370134720888743 Used on: /codex/social-media/instagram-reels-strategy/
• investor.atmeta.com investor.atmeta.com/ Used on: /codex/paid-advertising/facebook-instagram/facebook-ads-history/
• newsroom.tiktok.com newsroom.tiktok.com/an-update-on-our-work-to-safeguard-and-diversify-recommendations Used on: /codex/social-media/tiktok-algorithm/
• newsroom.tiktok.com newsroom.tiktok.com/en-gb Used on: /codex/learn/beginner/social-media-basics/
• newsroom.tiktok.com newsroom.tiktok.com/en-us/ Used on: /codex/history/history-of-social-media/
• newsroom.tiktok.com newsroom.tiktok.com/en-us/how-tiktok-recommends-videos-for-you Used on: /codex/social-media/tiktok-algorithm/ · /codex/social-media/tiktok-content-strategy/
• newsroom.tiktok.com newsroom.tiktok.com/en-us/learn-why-a-video-is-recommended-for-you Used on: /codex/social-media/tiktok-algorithm/
• newsroom.tiktok.com newsroom.tiktok.com/more-ways-to-discover-new-content-and-creators-you-love?lang=en Used on: /codex/social-media/tiktok-algorithm/
• www.tiktok.com www.tiktok.com/tiktokstudio Used on: /codex/social-media/social-media-analytics/
• support.tiktok.com support.tiktok.com/ Used on: /codex/social-media/tiktok-content-strategy/
• transparency.meta.com transparency.meta.com/ Used on: /codex/social-media/facebook-algorithm/ · /codex/social-media/instagram-algorithm/
• facebook.com www.facebook.com/ads/library/ Used on: /codex/learn/expert/competitive-intelligence-advanced/
• facebook.com www.facebook.com/business/ads/ad-auction Used on: /codex/learn/beginner/paid-ads-explained/
• facebook.com www.facebook.com/business/ads/dynamic-ads Used on: /codex/ecommerce/ecommerce-paid-acquisition/
• facebook.com www.facebook.com/business/help/1005141473060933 Used on: /codex/paid-advertising/facebook-instagram/meta-business-suite/
• facebook.com www.facebook.com/business/help/103816146375741 Used on: /codex/paid-advertising/facebook-instagram/image-video-ads/ · /codex/paid-advertising/facebook-instagram/instagram-reels-strategy/ · /codex/paid-advertising/facebook-instagram/stories-reels-ads/
• facebook.com www.facebook.com/business/help/1044463109413837 Used on: /codex/paid-advertising/facebook-instagram/meta-ads-auction/
• facebook.com www.facebook.com/business/help/1114756178676933 Used on: /codex/paid-advertising/facebook-instagram/events-setup-verification/ · /codex/paid-advertising/facebook-instagram/meta-pixel-implementation/
• facebook.com www.facebook.com/business/help/1115771015249397 Used on: /codex/paid-advertising/facebook-instagram/meta-ads-auction/
• facebook.com www.facebook.com/business/help/1240228502432848 Used on: /codex/paid-advertising/facebook-instagram/image-video-ads/
• facebook.com www.facebook.com/business/help/1254327147990238 Used on: /codex/paid-advertising/facebook-instagram/instagram-reels-strategy/
• facebook.com www.facebook.com/business/help/1351385001823495 Used on: /codex/paid-advertising/facebook-instagram/instagram-shopping-ads/
• facebook.com www.facebook.com/business/help/1438417719786914 Used on: /codex/paid-advertising/facebook-instagram/campaign-budget-optimisation/
• facebook.com www.facebook.com/business/help/1455326214841907 Used on: /codex/paid-advertising/facebook-instagram/dynamic-product-ads/
• facebook.com www.facebook.com/business/help/1462372560572581 Used on: /codex/paid-advertising/facebook-instagram/lead-ads/
• facebook.com www.facebook.com/business/help/153514848073858 Used on: /codex/paid-advertising/facebook-instagram/ads-manager-overview/ · /codex/paid-advertising/facebook-instagram/campaign-budget-optimisation/
• facebook.com www.facebook.com/business/help/158483874580262 Used on: /codex/paid-advertising/facebook-instagram/carousel-collection-ads/
• facebook.com www.facebook.com/business/help/1596079440681534 Used on: /codex/paid-advertising/facebook-instagram/advantage-plus-shopping/ · /codex/paid-advertising/facebook-instagram/core-audiences/ · /codex/paid-advertising/facebook-instagram/facebook-ads-history/ · /codex/paid-advertising/facebook-instagram/lookalike-audiences/
• facebook.com www.facebook.com/business/help/1619088098020945 Used on: /codex/paid-advertising/facebook-instagram/ab-testing-meta/
• facebook.com www.facebook.com/business/help/1622952554549263 Used on: /codex/paid-advertising/facebook-instagram/image-video-ads/
• facebook.com www.facebook.com/business/help/1624041811230744 Used on: /codex/paid-advertising/facebook-instagram/ads-manager-overview/ · /codex/paid-advertising/facebook-instagram/campaign-objectives/
• facebook.com www.facebook.com/business/help/1640115822728358 Used on: /codex/paid-advertising/facebook-instagram/instagram-reels-strategy/ · /codex/paid-advertising/facebook-instagram/stories-reels-ads/
• facebook.com www.facebook.com/business/help/164749007013531 Used on: /codex/paid-advertising/facebook-instagram/lookalike-audiences/
• facebook.com www.facebook.com/business/help/1701730139954107 Used on: /codex/paid-advertising/facebook-instagram/custom-audiences/
• facebook.com www.facebook.com/business/help/1710077379203657 Used on: /codex/paid-advertising/facebook-instagram/meta-business-suite/
• facebook.com www.facebook.com/business/help/1714543355469498 Used on: /codex/paid-advertising/facebook-instagram/campaign-objectives/
• facebook.com www.facebook.com/business/help/1718047788602662 Used on: /codex/paid-advertising/facebook-instagram/dynamic-product-ads/
• facebook.com www.facebook.com/business/help/1721082434748974 Used on: /codex/paid-advertising/facebook-instagram/carousel-collection-ads/
• facebook.com www.facebook.com/business/help/1738164643098669 Used on: /codex/paid-advertising/facebook-instagram/ab-testing-meta/
• facebook.com www.facebook.com/business/help/1739187139624137 Used on: /codex/paid-advertising/facebook-instagram/meta-ads-reporting/
• facebook.com www.facebook.com/business/help/1780273258702832 Used on: /codex/paid-advertising/facebook-instagram/attribution-reporting/
• facebook.com www.facebook.com/business/help/182371508761821 Used on: /codex/paid-advertising/facebook-instagram/core-audiences/
• facebook.com www.facebook.com/business/help/1913066462263515 Used on: /codex/paid-advertising/facebook-instagram/campaign-objectives/ · /codex/paid-advertising/facebook-instagram/lead-ads/
• facebook.com www.facebook.com/business/help/1948671095192930 Used on: /codex/paid-advertising/facebook-instagram/privacy-changes-impact/
• facebook.com www.facebook.com/business/help/200000840044554 Used on: /codex/paid-advertising/facebook-instagram/ads-manager-overview/ · /codex/paid-advertising/facebook-instagram/facebook-ads-history/
• facebook.com www.facebook.com/business/help/2034049403295185 Used on: /codex/paid-advertising/facebook-instagram/ab-testing-meta/ · /codex/paid-advertising/facebook-instagram/attribution-reporting/
• facebook.com www.facebook.com/business/help/2040895199364219 Used on: /codex/paid-advertising/facebook-instagram/advantage-plus-shopping/ · /codex/paid-advertising/facebook-instagram/attribution-reporting/ · /codex/paid-advertising/facebook-instagram/events-setup-verification/ · /codex/paid-advertising/facebook-instagram/facebook-ads-history/ · /codex/paid-advertising/facebook-instagram/privacy-changes-impact/
• facebook.com www.facebook.com/business/help/2041148702652965 Used on: /codex/paid-advertising/facebook-instagram/conversions-api-setup/
• facebook.com www.facebook.com/business/help/2082865358459162 Used on: /codex/paid-advertising/facebook-instagram/custom-audiences/ · /codex/paid-advertising/facebook-instagram/lookalike-audiences/
• facebook.com www.facebook.com/business/help/208949629382803 Used on: /codex/paid-advertising/facebook-instagram/core-audiences/
• facebook.com www.facebook.com/business/help/2145027162257380 Used on: /codex/paid-advertising/facebook-instagram/instagram-shopping-ads/
• facebook.com www.facebook.com/business/help/2160857643986440 Used on: /codex/paid-advertising/facebook-instagram/conversions-api-setup/
• facebook.com www.facebook.com/business/help/2169003770027706 Used on: /codex/paid-advertising/facebook-instagram/meta-business-suite/
• facebook.com www.facebook.com/business/help/2192926224326599 Used on: /codex/paid-advertising/facebook-instagram/lead-ads/
• facebook.com www.facebook.com/business/help/2198119873776795 Used on: /codex/paid-advertising/facebook-instagram/attribution-reporting/
• facebook.com www.facebook.com/business/help/2220532048424563 Used on: /codex/paid-advertising/facebook-instagram/meta-ads-auction/
• facebook.com www.facebook.com/business/help/223826781085132 Used on: /codex/paid-advertising/facebook-instagram/meta-ads-reporting/
• facebook.com www.facebook.com/business/help/2239198926203349 Used on: /codex/paid-advertising/facebook-instagram/campaign-budget-optimisation/
• facebook.com www.facebook.com/business/help/235894516487627 Used on: /codex/paid-advertising/facebook-instagram/lead-ads/
• facebook.com www.facebook.com/business/help/2477129432517897 Used on: /codex/paid-advertising/facebook-instagram/core-audiences/
• facebook.com www.facebook.com/business/help/2539962602723989 Used on: /codex/paid-advertising/facebook-instagram/events-setup-verification/
• facebook.com www.facebook.com/business/help/284595298803979 Used on: /codex/paid-advertising/facebook-instagram/carousel-collection-ads/
• facebook.com www.facebook.com/business/help/3089882597765564 Used on: /codex/paid-advertising/facebook-instagram/instagram-reels-strategy/ · /codex/paid-advertising/facebook-instagram/stories-reels-ads/
• facebook.com www.facebook.com/business/help/314143995565332 Used on: /codex/paid-advertising/facebook-instagram/ads-manager-overview/ · /codex/paid-advertising/facebook-instagram/advantage-plus-shopping/ · /codex/paid-advertising/facebook-instagram/campaign-budget-optimisation/
• facebook.com www.facebook.com/business/help/341425252616329 Used on: /codex/paid-advertising/facebook-instagram/custom-audiences/
• facebook.com www.facebook.com/business/help/396484470456009 Used on: /codex/paid-advertising/facebook-instagram/ab-testing-meta/
• facebook.com www.facebook.com/business/help/430291176997542 Used on: /codex/paid-advertising/facebook-instagram/meta-ads-auction/
• facebook.com www.facebook.com/business/help/438843882953976 Used on: /codex/paid-advertising/facebook-instagram/advantage-plus-shopping/ · /codex/paid-advertising/facebook-instagram/carousel-collection-ads/ · /codex/paid-advertising/facebook-instagram/dynamic-product-ads/
• facebook.com www.facebook.com/business/help/451890705106549 Used on: /codex/paid-advertising/facebook-instagram/instagram-shopping-ads/
• facebook.com www.facebook.com/business/help/458681590975787 Used on: /codex/paid-advertising/facebook-instagram/campaign-objectives/
• facebook.com www.facebook.com/business/help/530504730510499 Used on: /codex/paid-advertising/facebook-instagram/lookalike-audiences/
• facebook.com www.facebook.com/business/help/611774685654668 Used on: /codex/paid-advertising/facebook-instagram/privacy-changes-impact/
• facebook.com www.facebook.com/business/help/683614175188383 Used on: /codex/paid-advertising/facebook-instagram/meta-ads-reporting/
• facebook.com www.facebook.com/business/help/744354708981227 Used on: /codex/paid-advertising/facebook-instagram/custom-audiences/
• facebook.com www.facebook.com/business/help/770875466381972 Used on: /codex/paid-advertising/facebook-instagram/instagram-shopping-ads/
• facebook.com www.facebook.com/business/help/898185560232180 Used on: /codex/paid-advertising/facebook-instagram/events-setup-verification/
• facebook.com www.facebook.com/business/help/952192354843755 Used on: /codex/paid-advertising/facebook-instagram/image-video-ads/ · /codex/paid-advertising/facebook-instagram/meta-pixel-implementation/ · /codex/paid-advertising/facebook-instagram/stories-reels-ads/
• facebook.com www.facebook.com/help/1056848411038 Used on: /codex/social-media/facebook-algorithm/
• tiktok.com www.tiktok.com/creators/creator-portal/en-us/ Used on: /codex/social-media/tiktok-content-strategy/

Microsoft's official product documentation, developer resources and research publications.

• clarity.microsoft.com clarity.microsoft.com/ Used on: /codex/analytics-cro/ab-testing-methodology/ · /codex/analytics-cro/cro-framework/ · /codex/analytics-cro/form-optimisation/ · /codex/analytics-cro/heatmaps-session-recording/ · /codex/analytics-cro/trust-signals-social-proof/
• copilot.microsoft.com copilot.microsoft.com Used on: /ai-atlas/tools/copilot
• learn.microsoft.com learn.microsoft.com/en-us/azure/ai-services/openai/ Used on: /ai-atlas/tools/copilot
• learn.microsoft.com learn.microsoft.com/en-us/clarity/ Used on: /codex/analytics-cro/heatmaps-session-recording/
• learn.microsoft.com learn.microsoft.com/en-us/copilot/microsoft-365/ Used on: /ai-atlas/tools/copilot · /ai-atlas/tools/copilot-365
• learn.microsoft.com learn.microsoft.com/en-us/microsoft-365/copilot/microsoft-365-copilot-architecture Used on: /ai-atlas/tools/copilot · /ai-atlas/tools/copilot-365
• learn.microsoft.com learn.microsoft.com/en-us/copilot/microsoft-365/microsoft-365-copilot-privacy Used on: /ai-atlas/tools/copilot · /ai-atlas/tools/copilot-365
• learn.microsoft.com learn.microsoft.com/en-us/microsoft-copilot-studio/ Used on: /ai-atlas/tools/copilot-365
• microsoft.com www.microsoft.com/en-us/microsoft-365-copilot Used on: /ai-atlas/specialist-tools/business-productivity/copilot-excel/
• microsoft.com www.microsoft.com/en-us/microsoft-365-copilot/pricing Used on: /ai-atlas/specialist-tools/business-productivity/copilot-excel/
• microsoft.com www.microsoft.com/en-us/microsoft-365-copilot/pricing/individuals Used on: /ai-atlas/specialist-tools/business-productivity/copilot-excel/
• microsoft.com www.microsoft.com/en-us/microsoft-365/blog/2025/12/04/advancing-microsoft-365-new-capabilities-and-pricing-update/ Used on: /ai-atlas/specialist-tools/business-productivity/copilot-excel/
• microsoft.com www.microsoft.com/en-us/microsoft-365-copilot/copilot-for-work Used on: /ai-atlas/tools/copilot · /ai-atlas/tools/copilot-365
• microsoft.com www.microsoft.com/en-us/research/group/experimentation-platform-exp/ Used on: /codex/learn/expert/advanced-cro-experimentation/

Official documentation, research and product pages from OpenAI, Anthropic, Mistral, xAI, Perplexity and other AI organisations.

• allenai.org allenai.org Used on: /ai-atlas/specialist-tools/research-knowledge/semantic-scholar/
• cdn.openai.com cdn.openai.com/papers/dall-e-3.pdf Used on: /ai-atlas/tools/dall-e
• chat.mistral.ai chat.mistral.ai Used on: /ai-atlas/tools/mistral
• claude.ai claude.ai Used on: /ai-atlas/specialist-tools/coding/claude-code/
• code.claude.com code.claude.com Used on: /ai-atlas/specialist-tools/coding/claude-code/
• code.claude.com code.claude.com/docs/en/overview Used on: /ai-atlas/specialist-tools/coding/claude-code/
• docs.anthropic.com platform.claude.com/docs/en/home Used on: /ai-atlas/tools/claude
• docs.anthropic.com platform.claude.com/docs/en/models/overview Used on: /ai-atlas/tools/claude
• docs.mistral.ai docs.mistral.ai Used on: /ai-atlas/tools/mistral
• docs.perplexity.ai docs.perplexity.ai Used on: /ai-atlas/tools/perplexity
• docs.x.ai docs.x.ai Used on: /ai-atlas/tools/grok
• grok.com grok.com Used on: /ai-atlas/tools/grok
• huggingface.co huggingface.co/docs/peft Used on: /ai-atlas/tools/llama
• mistral.ai mistral.ai Used on: /ai-atlas/tools/mistral
• ollama.com ollama.com Used on: /ai-atlas/tools/llama
• openai.com chatgpt.com/overview Used on: /ai-atlas/tools/chatgpt
• openai.com openai.com/chatgpt/pricing/ Used on: /ai-atlas/tools/chatgpt
• openai.com openai.com/index/dall-e-3 Used on: /ai-atlas/tools/dall-e
• openai.com openai.com/index/hello-gpt-4o/ Used on: /ai-atlas/tools/chatgpt
• openai.com openai.com/index/learning-to-reason-with-llms/ Used on: /ai-atlas/tools/chatgpt
• openai.com openai.com/research Used on: /ai-atlas/tools/chatgpt
• openai.com openai.com/index/video-generation-models-as-world-simulators/ Used on: /ai-atlas/tools/sora
• openai.com openai.com/safety/preparedness Used on: /ai-atlas/tools/chatgpt
• platform.claude.com platform.claude.com/docs/en/release-notes/overview Used on: /ai-atlas/specialist-tools/coding/claude-code/
• developers.openai.com developers.openai.com/api/docs Used on: /ai-atlas/tools/chatgpt
• developers.openai.com developers.openai.com/api/docs/guides/image-generation Used on: /ai-atlas/tools/dall-e
• developers.openai.com developers.openai.com/api/docs Used on: /ai-atlas/tools/chatgpt
• support.claude.com support.claude.com/en/articles/12138966-release-notes Used on: /ai-atlas/specialist-tools/coding/claude-code/
• anthropic.com www.anthropic.com/claude Used on: /ai-atlas/tools/claude
• anthropic.com www.anthropic.com/claude/model-cards Used on: /ai-atlas/tools/claude
• anthropic.com www.anthropic.com/news/3-5-models-and-computer-use Used on: /ai-atlas/tools/claude
• anthropic.com www.anthropic.com/responsible-scaling-policy Used on: /ai-atlas/tools/claude
• perplexity.ai www.perplexity.ai Used on: /ai-atlas/tools/perplexity
• perplexity.ai www.perplexity.ai/hub/blog Used on: /ai-atlas/tools/perplexity
• perplexity.ai www.perplexity.ai/hub/blog/introducing-sonar-pro Used on: /ai-atlas/tools/perplexity
• perplexity.ai www.perplexity.ai/pro Used on: /ai-atlas/tools/perplexity
• x.ai x.ai/news Used on: /ai-atlas/tools/grok
• x.ai x.ai/news/grok-2 Used on: /ai-atlas/tools/grok
• x.ai x.ai/blog/grok-os Used on: /ai-atlas/tools/grok

Official product documentation, pricing pages and developer resources for the specialist AI tools covered in the AI Atlas.

• api.semanticscholar.org api.semanticscholar.org Used on: /ai-atlas/specialist-tools/research-knowledge/semantic-scholar/
• blog.n8n.io blog.n8n.io/build-without-limits-everything-you-need-to-know-about-n8ns-new-pricing/ Used on: /ai-atlas/specialist-tools/automation/n8n/
• bolt.new bolt.new Used on: /ai-atlas/specialist-tools/coding/bolt/
• consensus.app consensus.app Used on: /ai-atlas/specialist-tools/research-knowledge/consensus/
• consensus.app consensus.app/home/pricing/ Used on: /ai-atlas/specialist-tools/research-knowledge/consensus/
• cursor.com cursor.com Used on: /ai-atlas/specialist-tools/coding/cursor/
• cursor.com cursor.com/blog/cursor-3 Used on: /ai-atlas/specialist-tools/coding/cursor/
• cursor.com cursor.com/changelog Used on: /ai-atlas/specialist-tools/coding/cursor/
• cursor.com cursor.com/docs Used on: /ai-atlas/specialist-tools/coding/cursor/
• cursor.com cursor.com/features Used on: /ai-atlas/specialist-tools/coding/cursor/
• cursor.com cursor.com/pricing Used on: /ai-atlas/specialist-tools/coding/cursor/
• docs.github.com docs.github.com/en/copilot Used on: /ai-atlas/specialist-tools/coding/github-copilot/
• docs.github.com docs.github.com/en/copilot/get-started/plans Used on: /ai-atlas/specialist-tools/coding/github-copilot/
• docs.leonardo.ai docs.leonardo.ai Used on: /ai-atlas/specialist-tools/images-design/leonardo/
• docs.midjourney.com docs.midjourney.com Used on: /ai-atlas/tools/midjourney · /ai-atlas/use-cases/images/
• docs.replit.com docs.replit.com Used on: /ai-atlas/specialist-tools/coding/replit-agent/
• docs.runwayml.com docs.dev.runwayml.com Used on: /ai-atlas/tools/runway
• elevenlabs.io elevenlabs.io Used on: /ai-atlas/specialist-tools/voice-audio/elevenlabs-pro/ · /ai-atlas/tools/elevenlabs
• elevenlabs.io elevenlabs.io/docs/overview/intro Used on: /ai-atlas/tools/elevenlabs
• elevenlabs.io elevenlabs.io/docs/overview/models Used on: /ai-atlas/tools/elevenlabs
• elevenlabs.io elevenlabs.io/pricing Used on: /ai-atlas/specialist-tools/voice-audio/elevenlabs-pro/ · /ai-atlas/tools/elevenlabs
• elevenlabs.io elevenlabs.io/safety Used on: /ai-atlas/tools/elevenlabs
• elevenlabs.io elevenlabs.io/voice-library Used on: /ai-atlas/specialist-tools/voice-audio/elevenlabs-pro/
• elicit.com elicit.com Used on: /ai-atlas/specialist-tools/research-knowledge/elicit/
• elicit.com elicit.com/pricing Used on: /ai-atlas/specialist-tools/research-knowledge/elicit/
• fireflies.ai fireflies.ai Used on: /ai-atlas/specialist-tools/business-productivity/fireflies/
• fireflies.ai fireflies.ai/pricing Used on: /ai-atlas/specialist-tools/business-productivity/fireflies/
• gamma.app gamma.app Used on: /ai-atlas/specialist-tools/business-productivity/gamma/ · /ai-atlas/which-ai
• gamma.app gamma.app/pricing Used on: /ai-atlas/specialist-tools/business-productivity/gamma/
• github.com github.com/AUTOMATIC1111/stable-diffusion-webui Used on: /ai-atlas/specialist-tools/images-design/stable-diffusion/
• github.com github.com/comfyanonymous/ComfyUI Used on: /ai-atlas/specialist-tools/images-design/stable-diffusion/
• github.com github.com/facebookexperimental/Robyn Used on: /codex/learn/expert/marketing-mix-modelling/
• github.com github.com/features/copilot Used on: /ai-atlas/specialist-tools/coding/github-copilot/
• github.com github.com/features/copilot/plans Used on: /ai-atlas/specialist-tools/coding/github-copilot/
• github.com github.com/google/meridian Used on: /codex/learn/expert/marketing-mix-modelling/
• github.com github.com/meta-llama/llama-models Used on: /ai-atlas/tools/llama
• github.com github.com/meta-llama/llama-models/blob/main/LICENSE Used on: /ai-atlas/tools/llama
• github.com github.com/meta-llama/llama-models/blob/main/models/llama4/MODEL_CARD.md Used on: /ai-atlas/tools/llama
• github.com github.com/n8n-io/n8n Used on: /ai-atlas/specialist-tools/automation/n8n/
• github.com github.com/twitter/the-algorithm Used on: /codex/social-media/twitter-x-algorithm/
• github.com github.com/xai-org/grok-1 Used on: /ai-atlas/tools/grok
• help.descript.com help.descript.com Used on: /ai-atlas/specialist-tools/video/descript/
• help.heygen.com help.heygen.com/en/articles/15125761-heygen-credit-based-pricing-plans-subscriptions-explained Used on: /ai-atlas/specialist-tools/video/heygen/
• help.synthesia.io help.synthesia.io Used on: /ai-atlas/specialist-tools/video/synthesia/
• help.zapier.com help.zapier.com Used on: /ai-atlas/specialist-tools/automation/zapier/
• hemingwayapp.com hemingwayapp.com Used on: /ai-atlas/specialist-tools/writing-content/hemingway/
• ideogram.ai ideogram.ai Used on: /ai-atlas/specialist-tools/images-design/ideogram/
• ideogram.ai ideogram.ai/pricing Used on: /ai-atlas/specialist-tools/images-design/ideogram/
• kling.ai kling.ai/ Used on: /ai-atlas/specialist-tools/video/kling/
• klingai.com klingai.com/pricing Used on: /ai-atlas/specialist-tools/video/kling/
• leonardo.ai leonardo.ai Used on: /ai-atlas/specialist-tools/images-design/leonardo/
• leonardo.ai leonardo.ai/pricing Used on: /ai-atlas/specialist-tools/images-design/leonardo/
• n8n.io n8n.io Used on: /ai-atlas/specialist-tools/automation/n8n/
• n8n.io n8n.io/features/ Used on: /ai-atlas/specialist-tools/automation/n8n/
• n8n.io n8n.io/pricing/ Used on: /ai-atlas/specialist-tools/automation/n8n/
• n8n.io n8n.io/workflows/ Used on: /ai-atlas/specialist-tools/automation/n8n/
• otter.ai otter.ai Used on: /ai-atlas/specialist-tools/business-productivity/otter-meetings/ · /ai-atlas/specialist-tools/voice-audio/otter/
• otter.ai otter.ai/pricing Used on: /ai-atlas/specialist-tools/business-productivity/otter-meetings/ · /ai-atlas/specialist-tools/voice-audio/otter/
• pika.art pika.art Used on: /ai-atlas/specialist-tools/video/pika/
• pika.art pika.art/pricing Used on: /ai-atlas/specialist-tools/video/pika/
• podcast.adobe.com podcast.adobe.com Used on: /ai-atlas/specialist-tools/voice-audio/adobe-podcast/
• podcast.adobe.com podcast.adobe.com/en/enhance-speech-v2 Used on: /ai-atlas/specialist-tools/voice-audio/adobe-podcast/
• replit.com replit.com Used on: /ai-atlas/specialist-tools/coding/replit-agent/
• replit.com replit.com/pricing Used on: /ai-atlas/specialist-tools/coding/replit-agent/
• runwayml.com runway.com Used on: /ai-atlas/tools/runway
• runwayml.com runwayml.com/pricing Used on: /ai-atlas/tools/runway
• runwayml.com runwayml.com/research Used on: /ai-atlas/tools/runway
• runwayml.com runwayml.com/research/gen-3-alpha Used on: /ai-atlas/tools/runway · /ai-atlas/use-cases/video/
• scite.ai scite.ai Used on: /ai-atlas/specialist-tools/research-knowledge/scite/
• scite.ai scite.ai/pricing Used on: /ai-atlas/specialist-tools/research-knowledge/scite/
• scite.ai scite.ai/zotero Used on: /ai-atlas/specialist-tools/research-knowledge/scite/
• stability.ai stability.ai Used on: /ai-atlas/specialist-tools/images-design/stable-diffusion/
• stability.ai stability.ai/enterprise Used on: /ai-atlas/specialist-tools/images-design/stable-diffusion/
• stability.ai stability.ai/pricing Used on: /ai-atlas/specialist-tools/images-design/stable-diffusion/
• stackblitz.com stackblitz.com Used on: /ai-atlas/specialist-tools/coding/bolt/
• v0.app v0.app/ Used on: /ai-atlas/specialist-tools/coding/v0/
• windsurf.com windsurf.com Used on: /ai-atlas/specialist-tools/coding/windsurf/
• windsurf.com windsurf.com/blog Used on: /ai-atlas/specialist-tools/coding/windsurf/
• windsurf.com windsurf.com/features Used on: /ai-atlas/specialist-tools/coding/windsurf/
• windsurf.com windsurf.com/windsurf/pricing Used on: /ai-atlas/specialist-tools/coding/windsurf/
• beautiful.ai www.beautiful.ai Used on: /ai-atlas/specialist-tools/business-productivity/beautiful-ai/
• beautiful.ai www.beautiful.ai/pricing Used on: /ai-atlas/specialist-tools/business-productivity/beautiful-ai/
• copy.ai www.copy.ai Used on: /ai-atlas/specialist-tools/writing-content/copy-ai/
• copy.ai www.copy.ai/prices Used on: /ai-atlas/specialist-tools/writing-content/copy-ai/
• descript.com www.descript.com Used on: /ai-atlas/specialist-tools/video/descript/ · /ai-atlas/specialist-tools/voice-audio/descript-audio/
• descript.com www.descript.com/pricing Used on: /ai-atlas/specialist-tools/video/descript/ · /ai-atlas/specialist-tools/voice-audio/descript-audio/
• grammarly.com www.grammarly.com Used on: /ai-atlas/specialist-tools/writing-content/grammarly/
• grammarly.com www.grammarly.com/plans Used on: /ai-atlas/specialist-tools/writing-content/grammarly/
• heygen.com www.heygen.com Used on: /ai-atlas/specialist-tools/video/heygen/
• heygen.com www.heygen.com/api-pricing Used on: /ai-atlas/specialist-tools/video/heygen/
• heygen.com www.heygen.com/pricing Used on: /ai-atlas/specialist-tools/video/heygen/
• jasper.ai www.jasper.ai Used on: /ai-atlas/specialist-tools/writing-content/jasper/
• jasper.ai www.jasper.ai/pricing Used on: /ai-atlas/specialist-tools/writing-content/jasper/
• lindy.ai www.lindy.ai Used on: /ai-atlas/specialist-tools/automation/lindy/
• lindy.ai www.lindy.ai/pricing Used on: /ai-atlas/specialist-tools/automation/lindy/
• lindy.ai www.lindy.ai/templates Used on: /ai-atlas/specialist-tools/automation/lindy/
• make.com www.make.com Used on: /ai-atlas/specialist-tools/automation/make/
• make.com www.make.com/en/help Used on: /ai-atlas/specialist-tools/automation/make/
• make.com www.make.com/en/pricing Used on: /ai-atlas/specialist-tools/automation/make/
• make.com www.make.com/en/templates Used on: /ai-atlas/specialist-tools/automation/make/
• midjourney.com www.midjourney.com Used on: /ai-atlas/tools/midjourney
• midjourney.com www.midjourney.com/account Used on: /ai-atlas/tools/midjourney
• midjourney.com www.midjourney.com/showcase Used on: /ai-atlas/tools/midjourney
• relay.app www.relay.app Used on: /ai-atlas/specialist-tools/automation/relay/
• relay.app www.relay.app/pricing Used on: /ai-atlas/specialist-tools/automation/relay/
• relay.app www.relay.app/templates Used on: /ai-atlas/specialist-tools/automation/relay/
• semanticscholar.org www.semanticscholar.org Used on: /ai-atlas/specialist-tools/research-knowledge/semantic-scholar/
• sudowrite.com www.sudowrite.com Used on: /ai-atlas/specialist-tools/writing-content/sudowrite/
• sudowrite.com www.sudowrite.com/pricing Used on: /ai-atlas/specialist-tools/writing-content/sudowrite/
• synthesia.io www.synthesia.io Used on: /ai-atlas/specialist-tools/video/synthesia/
• synthesia.io www.synthesia.io/pricing Used on: /ai-atlas/specialist-tools/video/synthesia/
• zapier.com zapier.com Used on: /ai-atlas/specialist-tools/automation/zapier/
• zapier.com zapier.com/ Used on: /ai-atlas/specialist-tools/automation/zapier/
• zapier.com zapier.com/apps Used on: /ai-atlas/specialist-tools/automation/zapier/
• zapier.com zapier.com/pricing Used on: /ai-atlas/specialist-tools/automation/zapier/

Adobe's official product documentation and help centre resources.

• helpx.adobe.com helpx.adobe.com/creative-cloud.html Used on: /ai-atlas/specialist-tools/images-design/adobe-firefly/
• helpx.adobe.com helpx.adobe.com/creative-cloud/apps/generative-ai/creative-cloud-generative-ai-features.html Used on: /ai-atlas/specialist-tools/images-design/adobe-firefly/
• adobe.com www.adobe.com/creativecloud/plans.html Used on: /ai-atlas/specialist-tools/voice-audio/adobe-podcast/
• adobe.com www.adobe.com/express Used on: /ai-atlas/specialist-tools/voice-audio/adobe-podcast/
• adobe.com www.adobe.com/express/pricing Used on: /ai-atlas/specialist-tools/voice-audio/adobe-podcast/
• adobe.com www.adobe.com/products/firefly.html Used on: /ai-atlas/specialist-tools/images-design/adobe-firefly/
• adobe.com www.adobe.com/products/firefly/plans.html Used on: /ai-atlas/specialist-tools/images-design/adobe-firefly/

IAB, IPA, ISBA, AMA and other professional marketing and advertising industry organisations.

• contentmarketinginstitute.com contentmarketinginstitute.com/articles/b2b-content-marketing-research/ Used on: /codex/learn/beginner/content-marketing-basics/
• contentmarketinginstitute.com contentmarketinginstitute.com/articles/will-it-blend-content-marketing-roi/ Used on: /codex/case-studies/blendtec-will-it-blend/
• iabtechlab.com iabtechlab.com/sellers-json/ Used on: /codex/programmatic/ad-exchanges/
• iabtechlab.com iabtechlab.com/standards/unified-id-solution-2-0/ Used on: /codex/learn/expert/programmatic-buying-advanced/ · /codex/programmatic/programmatic-targeting/
• iabuk.com iabuk.com/research/ctv-measurement Used on: /codex/programmatic/connected-tv-advertising/
• ipa.co.uk ipa.co.uk/effectiveness Used on: /codex/case-studies/john-lewis-christmas-campaigns/
• ipa.co.uk ipa.co.uk/knowledge/publications-reports/the-long-and-the-short-of-it-balancing-short-and-long-term-marketing-strategies/ Used on: /codex/business-strategy/marketing-budget-allocation/
• ipa.co.uk ipa.co.uk/knowledge/publications-reports/media-in-focus-marketing-effectiveness-in-the-digital-era/ Used on: /codex/business-strategy/channel-mix-strategy/
• wfanet.org wfanet.org/l/library/download/urn:li:li:2030/WFA_GARM+Framework_September+2019+Final.pdf Used on: /codex/programmatic/programmatic-brand-safety/
• ama.org www.ama.org/marketing-news/marketing-strategy-that-works/ Used on: /codex/business-strategy/marketing-funnel-frameworks/
• ana.net www.ana.net/content/show/id/botfraud-2023 Used on: /codex/programmatic/programmatic-measurement/
• ana.net www.ana.net/content/show/id/programmatic-media-supply-chain-transparency Used on: /codex/programmatic/programmatic-advertising-fundamentals/
• barb.co.uk www.barb.co.uk/tv-data/ Used on: /codex/programmatic/connected-tv-advertising/
• iab.com www.iab.com/guidelines/ads-txt/ Used on: /codex/programmatic/ad-exchanges/ · /codex/programmatic/demand-side-platforms/ · /codex/programmatic/supply-side-platforms/
• iab.com www.iab.com/guidelines/affiliate-marketing/ Used on: /codex/affiliate-marketing/running-affiliate-programme/
• iab.com www.iab.com/guidelines/iab-content-taxonomy/ Used on: /codex/programmatic/programmatic-targeting/
• iab.com www.iab.com/guidelines/iab-tech-lab-ads-txt/ Used on: /codex/programmatic/programmatic-brand-safety/
• iab.com www.iab.com/guidelines/invalid-traffic-detection/ Used on: /codex/programmatic/programmatic-measurement/
• iab.com www.iab.com/guidelines/real-time-bidding-rtb-project/ Used on: /codex/history/history-of-paid-advertising/ · /codex/programmatic/programmatic-advertising-fundamentals/
• iab.com www.iab.com/insights/affiliate-marketing/ Used on: /codex/affiliate-marketing/affiliate-marketing-fundamentals/
• iab.com www.iab.com/newadportfolio/ Used on: /codex/programmatic/programmatic-advertising-fundamentals/
• ipa.co.uk ipa.co.uk/knowledge/publications-reports/media-in-focus-marketing-effectiveness-in-the-digital-era/ Used on: /codex/learn/expert/building-marketing-team-from-scratch/
• ipa.co.uk ipa.co.uk/knowledge/publications-reports/the-long-and-the-short-of-it-balancing-short-and-long-term-marketing-strategies/ Used on: /codex/learn/expert/advanced-attribution-modelling/ · /codex/learn/expert/marketing-mix-modelling/ · /codex/programmatic/programmatic-targeting/
• isba.org.uk www.isba.org.uk/knowledge/digital-communications/programmatic-supply-chain-transparency-study/ Used on: /codex/learn/expert/programmatic-buying-advanced/ · /codex/programmatic/ad-exchanges/ · /codex/programmatic/programmatic-advertising-fundamentals/
• mrc-media.org www.mrc-media.org/resources/ Used on: /codex/programmatic/programmatic-measurement/

Official resources from LinkedIn, Amazon, Shopify, HubSpot, Mailchimp, Notion, Slack and other major business platforms.

• academy.hubspot.com academy.hubspot.com/ Used on: /codex/case-studies/hubspot-inbound-marketing-story/
• advertising.amazon.com advertising.amazon.com/resources/library Used on: /codex/ecommerce/ecommerce-marketplace-strategy/ · /codex/programmatic/demand-side-platforms/
• artists.spotify.com artists.spotify.com/ Used on: /codex/case-studies/spotify-data-marketing/
• blog.hubspot.com blog.hubspot.com/ Used on: /codex/case-studies/hubspot-inbound-marketing-story/
• blog.hubspot.com blog.hubspot.com/marketing/ Used on: /codex/history/history-of-content-marketing/
• blog.hubspot.com blog.hubspot.com/marketing/marketing-flywheel Used on: /codex/business-strategy/marketing-funnel-frameworks/
• brandservices.amazon.co.uk brandservices.amazon.co.uk/ Used on: /codex/ecommerce/ecommerce-marketplace-strategy/
• business.linkedin.com business.linkedin.com/marketing-solutions Used on: /codex/social-media/linkedin-content-strategy/
• business.linkedin.com business.linkedin.com/marketing-solutions/ad-targeting Used on: /codex/learn/beginner/paid-ads-explained/
• business.linkedin.com business.linkedin.com/marketing-solutions/blog/b2b-marketing/2020/b2b-revenue-waterfall Used on: /codex/learn/expert/b2b-revenue-operations/
• business.linkedin.com business.linkedin.com/marketing-solutions/linkedin-pages Used on: /codex/social-media/linkedin-lead-generation/
• business.linkedin.com business.linkedin.com/marketing-solutions/marketing-blog Used on: /codex/social-media/linkedin-lead-generation/
• business.linkedin.com business.linkedin.com/sell/sales-navigator Used on: /codex/social-media/linkedin-lead-generation/
• engineering.linkedin.com engineering.linkedin.com/ Used on: /codex/social-media/linkedin-algorithm/ · /codex/social-media/linkedin-content-strategy/ · /codex/social-media/linkedin-organic-reach/
• www.linkedin.com www.linkedin.com/blog/engineering/feed/understanding-feed-dwell-time Used on: /codex/social-media/linkedin-algorithm/ · /codex/social-media/linkedin-organic-reach/
• help.klaviyo.com help.klaviyo.com/ Used on: /codex/tools-resources/email-marketing-platforms/
• help.shopify.com help.shopify.com/en/manual/promoting-marketing/seo Used on: /codex/tools-resources/cms-platforms-overview/
• investors.spotify.com investors.spotify.com/ Used on: /codex/case-studies/spotify-data-marketing/
• ir.aboutamazon.com ir.aboutamazon.com/ Used on: /codex/case-studies/amazon-product-page-optimisation/
• ir.hubspot.com ir.hubspot.com/ Used on: /codex/case-studies/hubspot-inbound-marketing-story/
• mailchimp.com mailchimp.com/help/ Used on: /codex/case-studies/mailchimp-small-business-story/ · /codex/tools-resources/email-marketing-platforms/
• mailchimp.com mailchimp.com/newsroom/ Used on: /codex/case-studies/mailchimp-small-business-story/
• mailchimp.com mailchimp.com/resources/email-marketing-benchmarks/ Used on: /codex/learn/beginner/email-marketing-for-beginners/
• news.linkedin.com news.linkedin.com/ Used on: /codex/social-media/linkedin-content-strategy/
• news.linkedin.com news.linkedin.com/2023/october/LinkedInNewFeaturesForCreators Used on: /codex/social-media/linkedin-algorithm/
• newsroom.spotify.com newsroom.spotify.com/ Used on: /codex/case-studies/spotify-data-marketing/
• newsroom.spotify.com newsroom.spotify.com/2015-10-21/discovr-your-music-dna-the-story-behind-discover-weekly/ Used on: /codex/case-studies/spotify-data-marketing/
• sell.amazon.co.uk sell.amazon.co.uk/learn/a9-algorithm Used on: /codex/ecommerce/ecommerce-marketplace-strategy/
• sellercentral.amazon.com sellercentral.amazon.com/help/hub/reference/201836400 Used on: /codex/case-studies/amazon-product-page-optimisation/
• sellercentral.amazon.com sellercentral.amazon.com/help/hub/reference/G200386360 Used on: /codex/case-studies/amazon-product-page-optimisation/
• slack.com slack.com/blog Used on: /codex/case-studies/slack-b2b-product-led-growth/
• slack.com slack.com/intl/en-gb/blog/transformation/dear-microsoft Used on: /codex/case-studies/slack-b2b-product-led-growth/
• stripe.com stripe.com/blog/billing-101 Used on: /codex/business-strategy/saas-pricing-strategy/
• stripe.com stripe.com/docs/billing/subscriptions/overview Used on: /codex/business-strategy/saas-churn-retention/
• styleguide.mailchimp.com styleguide.mailchimp.com/ Used on: /codex/case-studies/mailchimp-small-business-story/
• amazon.co.uk www.amazon.co.uk/Lean-Product-Playbook-Innovate-Products/dp/1118960874 Used on: /codex/business-strategy/product-market-fit/
• amazon.co.uk www.amazon.co.uk/Obviously-Awesome-Product-Positioning-Customers/dp/1999023005 Used on: /codex/business-strategy/brand-positioning-strategy/
• amazon.com www.amazon.com/b?ie=UTF8&node=17015811011 Used on: /codex/case-studies/amazon-product-page-optimisation/
• hubspot.com www.hubspot.com/inbound-marketing Used on: /codex/business-strategy/startup-content-strategy/
• hubspot.com www.hubspot.com/state-of-marketing Used on: /codex/case-studies/hubspot-inbound-marketing-story/
• intercom.com www.intercom.com/blog/onboarding/ Used on: /codex/business-strategy/saas-onboarding-activation/
• klaviyo.com www.klaviyo.com/reports/ecommerce-marketing Used on: /codex/ecommerce/customer-lifetime-value-ecommerce/ · /codex/ecommerce/ecommerce-email-marketing/ · /codex/ecommerce/ecommerce-marketing-fundamentals/ · /codex/learn/expert/advanced-email-automation/
• linkedin.com www.linkedin.com/business/marketing/blog Used on: /codex/business-strategy/b2b-marketing-strategy/
• linkedin.com www.linkedin.com/help/linkedin Used on: /codex/social-media/linkedin-content-strategy/
• linkedin.com www.linkedin.com/help/linkedin/answer/a1336049 Used on: /codex/social-media/linkedin-organic-reach/
• linkedin.com www.linkedin.com/help/linkedin/answer/a522467 Used on: /codex/social-media/linkedin-algorithm/ · /codex/social-media/linkedin-organic-reach/
• linkedin.com www.linkedin.com/help/linkedin/answer/a542613 Used on: /codex/social-media/linkedin-lead-generation/
• linkedin.com www.linkedin.com/help/linkedin/answer/a548360 Used on: /codex/learn/beginner/social-media-basics/
• linkedin.com www.linkedin.com/pulse/reid-hoffman-blitzscaling-18-class-notes-essay-reid-hoffman/ Used on: /codex/business-strategy/go-to-market-strategy/
• notion.so www.notion.so Used on: /ai-atlas/tools/notion-ai
• notion.so www.notion.so/blog/notion-ai Used on: /ai-atlas/tools/notion-ai
• notion.so www.notion.so/help/notion-ai Used on: /ai-atlas/tools/notion-ai
• notion.so www.notion.so/notion/Notion-s-Privacy-and-Security-Overview-for-Notion-AI-1a0ed44c2ab7803ca0dfd9e7c3db4e96 Used on: /ai-atlas/tools/notion-ai
• notion.so www.notion.com/pricing Used on: /ai-atlas/tools/notion-ai
• shopify.com www.shopify.com/enterprise/customer-lifetime-value Used on: /codex/ecommerce/customer-lifetime-value-ecommerce/
• shopify.com www.shopify.com/enterprise/ecommerce-marketing Used on: /codex/ecommerce/ecommerce-marketing-fundamentals/
• zendesk.com www.zendesk.com/blog/ Used on: /codex/case-studies/zendesk-brand-search-campaign/

Official newsrooms, engineering blogs and investor relations pages used as primary sources for brand case studies.

• investor.salesforce.com investor.salesforce.com/news/news-details/2021/Salesforce-Completes-Acquisition-of-Slack/default.aspx Used on: /codex/case-studies/slack-b2b-product-led-growth/
• investors.airbnb.com investors.airbnb.com/ Used on: /codex/case-studies/airbnb-seo-content-strategy/
• ir.netflix.net ir.netflix.net/ Used on: /codex/case-studies/netflix-email-personalisation/
• netflixtechblog.com netflixtechblog.com/ Used on: /codex/case-studies/netflix-email-personalisation/
• netflixtechblog.com netflixtechblog.com/artwork-personalization-c589f074ad76 Used on: /codex/case-studies/netflix-email-personalisation/
• netflixtechblog.com netflixtechblog.com/its-all-a-bout-testing-the-netflix-experimentation-platform-4e1ca458c15b Used on: /codex/case-studies/netflix-email-personalisation/
• news.airbnb.com news.airbnb.com/ Used on: /codex/case-studies/airbnb-seo-content-strategy/
• news.booking.com news.booking.com/ Used on: /codex/case-studies/booking-com-ab-testing/
• us.pg.com us.pg.com/newsroom/ Used on: /codex/case-studies/old-spice-social-media-campaign/
• adamandeveddb.com www.adamandeveddb.com/ Used on: /codex/case-studies/john-lewis-christmas-campaigns/
• blendtec.com www.blendtec.com/ Used on: /codex/case-studies/blendtec-will-it-blend/
• bookingholdings.com www.bookingholdings.com/investors/ Used on: /codex/case-studies/booking-com-ab-testing/
• dove.com www.dove.com/uk/dove-self-esteem-project.html Used on: /codex/case-studies/dove-real-beauty-campaign/
• dove.com www.dove.com/uk/stories/campaigns.html Used on: /codex/case-studies/dove-real-beauty-campaign/
• johnlewispartnership.co.uk www.johnlewispartnership.co.uk/financial-performance/results-and-presentations Used on: /codex/case-studies/john-lewis-christmas-campaigns/
• johnlewispartnership.co.uk www.johnlewispartnership.co.uk/media/press/yr-2023.html Used on: /codex/case-studies/john-lewis-christmas-campaigns/
• oldspice.com www.oldspice.com/ Used on: /codex/case-studies/old-spice-social-media-campaign/
• redbull.com www.redbull.com/ Used on: /codex/case-studies/red-bull-content-marketing/
• redbull.com www.redbull.com/int-en/tags/red-bull-stratos Used on: /codex/case-studies/red-bull-content-marketing/
• redbullmediahouse.com www.redbullmediahouse.com/ Used on: /codex/case-studies/red-bull-content-marketing/
• unilever.com www.unilever.com/investors/ Used on: /codex/case-studies/dove-real-beauty-campaign/
• wk.com www.wk.com/work/old-spice-smell-like-a-man-man/ Used on: /codex/case-studies/old-spice-social-media-campaign/

McKinsey Insights, Bain, Nielsen Norman Group, Baymard Institute and other free industry research sources.

• 6sense.com 6sense.com/resources/ Used on: /codex/learn/expert/b2b-revenue-operations/
• a16z.com a16z.com/16-startup-metrics/ Used on: /codex/business-strategy/saas-metrics-kpis/
• a16z.com a16z.com/2010/04/16/the-pmarca-guide-to-startups-part-4-the-only-thing-that-matters/ Used on: /codex/business-strategy/go-to-market-strategy/
• baymard.com baymard.com/blog/checkout-usability Used on: /codex/ecommerce/ecommerce-conversion-rate-optimisation/
• baymard.com baymard.com/blog/ecommerce-checkout-usability Used on: /codex/ecommerce/product-page-optimisation/
• baymard.com baymard.com/lists/cart-abandonment-rate Used on: /codex/email-marketing/abandoned-cart-emails/
• brianbalfour.com brianbalfour.com/essays/market-product-fit Used on: /codex/business-strategy/product-market-fit/
• christophjanz.blogspot.com christophjanz.blogspot.com/2013/12/a-kpi-dashboard-for-early-stage-saas.html Used on: /codex/learn/expert/saas-growth-metrics-advanced/
• clari.com clari.com/resources/ Used on: /codex/learn/expert/b2b-revenue-operations/
• mixpanel.com mixpanel.com/blog/ Used on: /codex/business-strategy/saas-onboarding-activation/
• openviewpartners.com openviewpartners.com/saas-metrics/ Used on: /codex/learn/expert/saas-growth-metrics-advanced/
• pmarchive.com pmarchive.com/guide_to_startups_part4.html Used on: /codex/business-strategy/product-market-fit/
• appcues.com www.appcues.com/blog/user-onboarding Used on: /codex/business-strategy/saas-onboarding-activation/
• bain.com www.bain.com/insights/retaining-customers-is-the-real-challenge/ Used on: /codex/business-strategy/customer-acquisition-cost/ · /codex/business-strategy/saas-churn-retention/ · /codex/business-strategy/saas-expansion-revenue/ · /codex/business-strategy/saas-metrics-kpis/
• bain.com www.bain.com/insights/the-value-of-keeping-the-right-customers/ Used on: /codex/ecommerce/customer-lifetime-value-ecommerce/ · /codex/ecommerce/ecommerce-marketing-fundamentals/
• bvp.com www.bvp.com/atlas/state-of-the-cloud Used on: /codex/learn/expert/saas-growth-metrics-advanced/
• gainsight.com www.gainsight.com/blog/ Used on: /codex/business-strategy/saas-churn-retention/
• heavybit.com www.heavybit.com/library/video/go-to-market-and-category-design-fundamentals Used on: /codex/business-strategy/go-to-market-strategy/
• insidesales.com www.insidesales.com/what-is-lead-response-management/ Used on: /codex/learn/expert/b2b-revenue-operations/
• lennysnewsletter.com www.lennysnewsletter.com/p/hiring-your-first-marketing-hire Used on: /codex/business-strategy/marketing-team-structure/
• mckinsey.com www.mckinsey.com/capabilities/growth-marketing-and-sales/our-insights Used on: /codex/business-strategy/growth-hacking-frameworks/ · /codex/business-strategy/marketing-team-structure/
• mckinsey.com www.mckinsey.com/capabilities/growth-marketing-and-sales/our-insights/cmo-survey Used on: /codex/learn/expert/building-marketing-team-from-scratch/
• mckinsey.com www.mckinsey.com/capabilities/growth-marketing-and-sales/our-insights/pricing Used on: /codex/business-strategy/saas-pricing-strategy/
• mckinsey.com www.mckinsey.com/capabilities/growth-marketing-and-sales/our-insights/the-cmo-survey Used on: /codex/business-strategy/marketing-team-structure/ · /codex/learn/expert/building-marketing-team-from-scratch/
• mckinsey.com www.mckinsey.com/capabilities/growth-marketing-and-sales/our-insights/the-new-marketing-mix Used on: /codex/business-strategy/channel-mix-strategy/
• mckinsey.com www.mckinsey.com/capabilities/strategy-and-corporate-finance/our-insights/the-eight-essentials-of-innovation Used on: /codex/business-strategy/startup-marketing-fundamentals/
• nngroup.com www.nngroup.com/articles/ecommerce-product-pages/ Used on: /codex/ecommerce/product-page-optimisation/
• nngroup.com www.nngroup.com/articles/how-users-read-on-the-web/ Used on: /codex/content-marketing/web-copywriting-best-practices/
• nngroup.com www.nngroup.com/articles/usability-testing-101/ Used on: /codex/ecommerce/ecommerce-conversion-rate-optimisation/
• nngroup.com www.nngroup.com/articles/why-you-only-need-to-test-with-5-users/ Used on: /codex/analytics-cro/ab-testing-methodology/ · /codex/learn/expert/advanced-cro-experimentation/
• openviewpartners.com www.openviewpartners.com/blog/ Used on: /codex/business-strategy/saas-marketing-fundamentals/
• openviewpartners.com www.openviewpartners.com/blog/expansion-revenue/ Used on: /codex/business-strategy/saas-expansion-revenue/
• priceintelligently.com www.priceintelligently.com/blog Used on: /codex/business-strategy/saas-pricing-strategy/
• profitwell.com www.profitwell.com/recur/all/saas-churn-rate Used on: /codex/business-strategy/saas-churn-retention/
• profitwell.com www.profitwell.com/recur/all/saas-marketing Used on: /codex/business-strategy/saas-marketing-fundamentals/
• reforge.com www.reforge.com/blog/activation Used on: /codex/business-strategy/saas-onboarding-activation/
• reforge.com www.reforge.com/blog/growth-loops Used on: /codex/business-strategy/growth-hacking-frameworks/
• saastr.com www.saastr.com/ Used on: /codex/business-strategy/saas-marketing-fundamentals/
• saastr.com www.saastr.com/category/topics/metrics-topics/ Used on: /codex/business-strategy/saas-metrics-kpis/
• saastr.com www.saastr.com/everything-you-need-to-know-about-net-dollar-retention/ Used on: /codex/business-strategy/saas-expansion-revenue/
• saastr.com www.saastr.com/saas-metrics-template/ Used on: /codex/learn/expert/saas-growth-metrics-advanced/
• ycombinator.com www.ycombinator.com/library Used on: /codex/business-strategy/startup-content-strategy/ · /codex/business-strategy/startup-marketing-fundamentals/
• ycombinator.com www.ycombinator.com/library/4D-yc-s-essential-startup-advice Used on: /codex/business-strategy/minimum-viable-product-marketing/

W3C, WHATWG, IETF, Chrome Developers and other web standards bodies and specifications.

• datatracker.ietf.org datatracker.ietf.org/doc/html/rfc5321 Used on: /codex/email-marketing/email-personalisation/ · /codex/email-marketing/transactional-emails/
• datatracker.ietf.org datatracker.ietf.org/doc/html/rfc6376 Used on: /codex/email-marketing/authentication-spf-dkim-dmarc/
• datatracker.ietf.org datatracker.ietf.org/doc/html/rfc7208 Used on: /codex/email-marketing/authentication-spf-dkim-dmarc/ · /codex/email-marketing/email-marketing-history/
• datatracker.ietf.org datatracker.ietf.org/doc/html/rfc7489 Used on: /codex/email-marketing/authentication-spf-dkim-dmarc/
• datatracker.ietf.org datatracker.ietf.org/doc/html/rfc8058 Used on: /codex/email-marketing/unsubscribe-best-practices/
• datatracker.ietf.org datatracker.ietf.org/doc/html/rfc821 Used on: /codex/email-marketing/email-marketing-history/
• developer.apple.com developer.apple.com/app-store/user-privacy-and-data-use/ Used on: /codex/history/history-of-privacy-regulation/
• developer.chrome.com developer.chrome.com/docs/crux/ Used on: /codex/seo/core-web-vitals/ · /codex/tools-resources/core-web-vitals-tools/
• developer.chrome.com developer.chrome.com/docs/lighthouse/performance/ Used on: /codex/seo/technical/page-speed/
• developer.chrome.com developer.chrome.com/docs/web-platform/early-hints Used on: /codex/seo/technical/lcp-optimisation/ · /codex/seo/technical/ttfb/
• html.spec.whatwg.org html.spec.whatwg.org/multipage/form-elements.html Used on: /codex/analytics-cro/form-optimisation/
• privacysandbox.google.com privacysandbox.google.com/ Used on: /codex/analytics-cro/privacy-first-analytics/ · /codex/history/history-of-privacy-regulation/
• privacysandbox.google.com privacysandbox.google.com/private-advertising/protected-audience Used on: /codex/learn/expert/programmatic-buying-advanced/ · /codex/programmatic/programmatic-targeting/
• schema.org schema.org Used on: /codex/seo/technical/schema-markup/
• schema.org schema.org/sameAs Used on: /codex/seo/algorithm/hummingbird-rankbrain/
• webkit.org webkit.org/blog/7675/intelligent-tracking-prevention/ Used on: /codex/affiliate-marketing/affiliate-tracking-attribution/
• rfc-editor.org www.rfc-editor.org/info/rfc7489 Used on: /codex/tools-resources/email-marketing-platforms/
• rfc-editor.org www.rfc-editor.org/rfc/rfc5321 Used on: /codex/email-marketing/how-email-deliverability-works/
• rfc-editor.org www.rfc-editor.org/rfc/rfc9309 Used on: /codex/seo/crawlability-indexation/
• sitemaps.org www.sitemaps.org/protocol.html Used on: /codex/seo/technical/xml-sitemaps-robots-txt/
• w3.org www.w3.org/2004/Talks/0510-bloggers/ Used on: /codex/history/history-of-content-marketing/
• w3.org www.w3.org/History/ Used on: /codex/history/history-of-digital-marketing/
• w3.org www.w3.org/WAI/WCAG21/Techniques/html/H71 Used on: /codex/analytics-cro/form-optimisation/
• w3.org www.w3.org/WAI/WCAG21/Understanding/non-text-content.html Used on: /codex/seo/on-page/image-optimisation/
• w3.org www.w3.org/WAI/tutorials/page-structure/headings/ Used on: /codex/seo/on-page/header-tags/

DoubleVerify, Integral Ad Science, The Trade Desk, Prebid and advertising technology organisations.

• doubleverify.com doubleverify.com/knowledge/brand-safety/ Used on: /codex/programmatic/programmatic-brand-safety/
• integralads.com integralads.com/insider/brand-safety-resources/ Used on: /codex/programmatic/programmatic-brand-safety/
• integralads.com integralads.com/insider/measurement/ Used on: /codex/programmatic/programmatic-measurement/
• docs.prebid.org docs.prebid.org/overview/intro.html Used on: /codex/programmatic/supply-side-platforms/
• magnite.com www.magnite.com/blog/ctv/ Used on: /codex/programmatic/connected-tv-advertising/
• magnite.com www.magnite.com/resources/ Used on: /codex/programmatic/supply-side-platforms/
• tagtoday.net www.tagtoday.net/ Used on: /codex/programmatic/ad-exchanges/
• tagtoday.net www.tagtoday.net/fraudthreat Used on: /codex/learn/expert/programmatic-buying-advanced/
• thetradedesk.com www.thetradedesk.com/us/about-us/industry-resources Used on: /codex/programmatic/demand-side-platforms/
• thetradedesk.com www.thetradedesk.com/us/about-us/industry-resources/ctv Used on: /codex/programmatic/connected-tv-advertising/

Semrush, Moz, Ahrefs, Litmus, AWIN and other marketing tool official documentation and resources.

• ahrefs.com ahrefs.com/blog/affiliate-marketing-seo/ Used on: /codex/affiliate-marketing/affiliate-seo-content/
• www.awin.com www.awin.com/us/advertisers Used on: /codex/affiliate-marketing/affiliate-marketing-fundamentals/
• backlinko.com backlinko.com/content-marketing-hub Used on: /codex/business-strategy/startup-content-strategy/
• help.impact.com help.impact.com/en/articles/3187015-what-is-server-to-server-tracking Used on: /codex/affiliate-marketing/affiliate-tracking-attribution/
• impact.com impact.com/insights/ Used on: /codex/affiliate-marketing/affiliate-networks-platforms/
• www.litmus.com www.litmus.com/resources/email-marketing-roi Used on: /codex/ecommerce/ecommerce-email-marketing/ · /codex/learn/beginner/email-marketing-for-beginners/ · /codex/learn/beginner/what-is-digital-marketing/
• moz.com moz.com/beginners-guide-to-content-marketing Used on: /codex/business-strategy/startup-content-strategy/
• moz.com moz.com/beginners-guide-to-seo Used on: /codex/affiliate-marketing/affiliate-seo-content/
• rakutenadvertising.com rakutenadvertising.com/resources/ Used on: /codex/affiliate-marketing/affiliate-networks-platforms/
• support.awin.com support.awin.com/hc/en-gb/articles/360020530098 Used on: /codex/affiliate-marketing/affiliate-tracking-attribution/
• webflow.com webflow.com/blog/webflow-seo Used on: /codex/tools-resources/cms-platforms-overview/
• ahrefs.com www.ahrefs.com/blog/seo-competitor-analysis/ Used on: /codex/learn/expert/competitive-intelligence-advanced/
• awin.com www.awin.com/us/advertiser/programme-management Used on: /codex/affiliate-marketing/running-affiliate-programme/
• awin.com www.awin.com/us/publisher Used on: /codex/affiliate-marketing/affiliate-networks-platforms/
• cj.com www.cj.com/resources Used on: /codex/affiliate-marketing/affiliate-marketing-fundamentals/ · /codex/affiliate-marketing/affiliate-networks-platforms/
• litmus.com www.litmus.com/resources/email-deliverability-guide Used on: /codex/learn/expert/advanced-email-automation/
• performancein.com www.performancein.com/news/affiliate-marketing/ Used on: /codex/affiliate-marketing/running-affiliate-programme/
• screamingfrog.co.uk www.screamingfrog.co.uk/seo-spider/ Used on: /codex/learn/expert/advanced-seo-technical-audit/
• semrush.com www.semrush.com/blog/content-marketing-strategy/ Used on: /codex/learn/beginner/content-marketing-basics/

Other verified sources referenced across the site including Wikipedia for definitional context and verified trade publications.

• abc.xyz abc.xyz/investor/ Used on: /codex/sem/google-ads/google-ads-history/
• adage.com adage.com/article/digital/blendtec-s-will-blend-viral-video/119396 Used on: /codex/case-studies/blendtec-will-it-blend/
• blog.x.com blog.x.com/ Used on: /codex/social-media/twitter-x-algorithm/
• blog.youtube blog.youtube/news-and-events/youtube-and-red-bull-stratos-8-million-watching/ Used on: /codex/case-studies/red-bull-content-marketing/
• booking.ai booking.ai/dont-use-a-fixed-horizon-test-b15b7e6f7fdf Used on: /codex/learn/expert/advanced-cro-experimentation/
• business.x.com business.x.com/en/blog.html Used on: /codex/history/history-of-social-media/
• developer.x.com developer.x.com/ Used on: /codex/social-media/twitter-x-algorithm/
• developer.x.com developer.x.com/ Used on: /codex/tools-resources/social-media-scheduling-tools/
• dmarc.org dmarc.org/overview/ Used on: /codex/learn/expert/advanced-email-automation/
• en.wikipedia.org en.wikipedia.org/wiki/Cursor_(code_editor) Used on: /ai-atlas/specialist-tools/coding/cursor/
• gs.statcounter.com gs.statcounter.com/platform-market-share/desktop-mobile-tablet/ Used on: /codex/seo/mobile-first-indexing/
• help.twitter.com help.twitter.com/ Used on: /codex/social-media/twitter-x-algorithm/
• medium.com medium.com/airbnb-engineering Used on: /codex/case-studies/airbnb-seo-content-strategy/
• one.google.com one.google.com/about/ai-premium Used on: /ai-atlas/tools/gemini/
• postmaster.google.com postmaster.google.com Used on: /codex/email-marketing/ab-testing-email/ · /codex/email-marketing/email-analytics-metrics/ · /codex/email-marketing/how-email-deliverability-works/ · /codex/email-marketing/list-hygiene-decay/ · /codex/email-marketing/newsletter-campaigns/ +3 more
• postmaster.google.com postmaster.google.com/ Used on: /codex/ecommerce/ecommerce-email-marketing/
• sendersupport.olc.protection.outlook.com sendersupport.olc.protection.outlook.com/pm/ Used on: /codex/email-marketing/how-email-deliverability-works/
• static.googleusercontent.com static.googleusercontent.com/media/guidelines.raterhub.com/en//searchqualityevaluatorguidelines.pdf Used on: /codex/history/history-of-seo/ · /codex/seo/algorithm/helpful-content-update/ · /codex/seo/algorithm/panda/ · /codex/seo/on-page/eeat/ · /codex/seo/on-page/keyword-clustering/ +4 more
• storage.googleapis.com storage.googleapis.com/gweb-research2023-media/pubtools/1376.pdf Used on: /codex/seo/ranking-factors/ · https://www.clarigital.com/seo/how-google-search-works/
• support.apple.com support.apple.com/en-gb/guide/iphone/iphf084865c7/ios Used on: /codex/history/history-of-email-marketing/
• support.apple.com support.apple.com/en-us/HT212958 Used on: /codex/email-marketing/email-analytics-metrics/
• techcrunch.com techcrunch.com/2011/07/30/dropbox-has-50-million-users/ Used on: /codex/business-strategy/growth-hacking-frameworks/
• techcrunch.com techcrunch.com/2011/09/19/dropbox-minimal-viable-product/ Used on: /codex/business-strategy/minimum-viable-product-marketing/
• theleanstartup.com theleanstartup.com/ Used on: /codex/business-strategy/minimum-viable-product-marketing/
• theleanstartup.com theleanstartup.com/principles Used on: /codex/business-strategy/minimum-viable-product-marketing/
• ui.shadcn.com ui.shadcn.com Used on: /ai-atlas/specialist-tools/coding/v0/
• vercel.com vercel.com Used on: /ai-atlas/specialist-tools/coding/v0/
• adweek.com www.adweek.com/ Used on: /codex/case-studies/zendesk-brand-search-campaign/
• blueoceanstrategy.com www.blueoceanstrategy.com/tools/buyer-utility-map/ Used on: /codex/business-strategy/competitive-analysis-framework/
• canneslions.com www.canneslions.com/ Used on: /codex/case-studies/dove-real-beauty-campaign/ · /codex/case-studies/old-spice-social-media-campaign/
• canva.com www.canva.com Used on: /ai-atlas/specialist-tools/images-design/canva-ai/ · /ai-atlas/which-ai
• canva.com www.canva.com/magic/ Used on: /ai-atlas/specialist-tools/images-design/canva-ai/
• canva.com www.canva.com/pricing/ Used on: /ai-atlas/specialist-tools/images-design/canva-ai/
• clarigital.com www.clarigital.com/seo/how-google-search-works/ Used on: https://www.clarigital.com/seo/how-google-search-works/
• ebay.co.uk www.ebay.co.uk/help/selling/listings/improving-listings-search-rankings/ Used on: /codex/ecommerce/ecommerce-marketplace-strategy/
• g2.com www.g2.com/categories Used on: /codex/business-strategy/competitive-analysis-framework/
• google.com www.google.com/alerts Used on: /codex/business-strategy/competitive-analysis-framework/
• google.com www.google.com/intl/en_uk/search/howsearchworks/ Used on: /codex/learn/beginner/how-search-engines-work/
• google.com business.google.com/en-all/think/ Used on: /codex/business-strategy/marketing-funnel-frameworks/
• intuit.com www.intuit.com/company/press-room/press-releases/2021/intuit-completes-acquisition-of-mailchimp/ Used on: /codex/case-studies/mailchimp-small-business-story/
• investopedia.com www.investopedia.com/terms/c/cac.asp Used on: /codex/business-strategy/customer-acquisition-cost/
• invoke.com www.invoke.com/blog/product-market-fit Used on: /codex/business-strategy/startup-marketing-fundamentals/
• itsma.com www.itsma.com/abm-adoption-study/ Used on: /codex/business-strategy/b2b-marketing-strategy/
• investor.key.com investor.key.com — KeyBanc SaaS Survey Used on: /codex/business-strategy/saas-metrics-kpis/
• marketingprofs.com www.marketingprofs.com/articles/2023/49127/b2b-marketing-strategy Used on: /codex/business-strategy/b2b-marketing-strategy/
• marketingweek.com www.marketingweek.com/brand-building-social-media-age/ Used on: /codex/business-strategy/brand-positioning-strategy/
• marketingweek.com www.marketingweek.com/brand-strategy/ Used on: /codex/business-strategy/brand-positioning-strategy/
• salesforce.com www.salesforce.com/blog/sales/chief-revenue-officer/ Used on: /codex/business-strategy/saas-marketing-fundamentals/
• salesforce.com www.salesforce.com/blog/sales-marketing-alignment/ Used on: /codex/business-strategy/b2b-marketing-strategy/
• score.org www.score.org/resource/article/how-price-your-products-and-services Used on: /codex/business-strategy/saas-pricing-strategy/
• spamhaus.org www.spamhaus.org/faqs/ Used on: /codex/email-marketing/how-email-deliverability-works/
• startup-marketing.com www.startup-marketing.com/the-startup-pyramid/ Used on: /codex/business-strategy/growth-hacking-frameworks/ · /codex/business-strategy/product-market-fit/
• clarigital.com www.clarigital.com/all-guides/ Used on: https://www.clarigital.com/all-guides/
• youtube.com www.youtube.com/@Blendtec Used on: /codex/case-studies/blendtec-will-it-blend/
• youtube.com www.youtube.com/watch?v=IWPgUn9RKOQ Used on: /codex/case-studies/zendesk-brand-search-campaign/